How To Grasp The Best Promotion Skills In The Competition Of Garment Industry

01, strengthen the promotion efforts combined with the store situation.

There are many ways, including discount sales promotion, theme promotion, integral sales promotion, time limit rush purchase and so on.

However, before using these promotional methods, the store must combine the actual situation of the store and the consumer group.

The most important point is that shopkeepers should grasp the mentality of consumers to be cheap when promoting sales, so as to make the promotion efforts a little bigger.

This will not only make consumers feel impressive about their stores, but also open up the market quickly.

02, grasp the promotion time and promotion theme.

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Shop promotion time is different from everyone's view.

However, the time of general use is mostly before and after holidays, because this period is also the most active time for consumers.

In terms of sales promotion theme, according to different festivals and holidays, or according to the sales promotion method that they want to adopt, the sales promotion themes should be formulated accordingly.

Some people use "pull tiger skin to make a banner" to describe the promotion of women's clothing stores, so that the commercialization of sales promotion can be downplayed and the sales promotion activities will be closer to consumers.

03, three kinds of common women's clothing sales promotion plan.

A, sales promotion

The so-called sales promotion, that is, our common shop activities.

This promotion plan is usually carried out at a discount or purchase.

But don't avoid it. Although it is the best way to attract customers, it is important to remember whether the shop is open or not.

Only in this way can customers know the style and grade of your shop and leave a good first impression.

B, shop promotion

Shop promotion is a promotional method used by many women's clothing stores.

Because sales promotion is only held on a certain day, it is unlikely to crash with other women's clothing stores.

The general idea of this promotion plan is to give proper discount or send some souvenirs to every customer who enters the shop on the day of the activity.

As for the choice of promotion date, don't be silly.

On that day, any day you think you can do on holidays or weekends can be launched.

C, weekend promotion

Because most women work from Monday to Friday and rarely visit women's clothing stores.

So weekend promotions are more appropriate for women's clothing stores.

Weekend promotions use special or discounted sales, not only to maintain the old customers, but also to attract new customers.

But this way almost every women's clothing shop will do it, so how to do better than others, in addition to the need to increase the intensity, but also should learn to create the appropriate promotional atmosphere.