Domestic High-End Men'S Wear To Wuhan

< p > it is understood that China's high-end men's wear market is facing many difficulties in recent years: on the one hand, there are as many as more than 100 thousand men's clothing brands in China, but the homogenization competition is serious, especially the high-end men's wear brands, lack of international competitiveness; on the other hand, the market demand is increasing day by day, accounting for 38% of the total annual clothing sales. "

A senior menswear store manager introduces that more and more customers with spending power stay in the a href= "http://www.91se91.com/news/index_c.asp" > Wuhan /a > local market.

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< p > why Armani, Zegna, Hugo Boss, DIOR, BURBERRY and other international luxury goods a href= "http://www.91se91.com/news/index_c.asp" > men's wear "/a" high prices, sales continue to grow, the official said that with the change of China's consumer market, consumer groups pursue more fashion, quality and internationalization.

Men's quality, brand service and manufacturing technology have become consumers' reference elements.

Along with the gradual maturity of the mainland market, many domestic high-end men's wear brands are taking advantage of this wave and scramble with luxury brands.

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< p > < strong > middle and high end men's clothing is looking for opportunities in cold current < /strong > < /p >

Last Friday, at the VIP Club on the 4 floor of Wuhan International Plaza, the brand men's road, P, held a VIP meeting.

Heavy gold came to "beautiful master" Annie Yi promotion to grab the market.

At the scene, the reporter saw the L.K.D.L store's < a href= "http://www.91se91.com/news/index_c.asp" > male trousers < /a >, the cheapest 2600 yuan, expensive as high as 12000 yuan, so high price almost catch up with the international luxury brand.

But the head of the store believes that the road is not a luxury, "L.K.D.L production of a pair of pants takes 21 days, 48 processes, 11 quality inspection, raw materials are from the world's top material origin, and as a domestic brand, and international luxury brands, product version, style, color more suitable for the Orientals."

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< p > it is understood that China's high-end men's wear market is facing many difficulties in recent years: on the one hand, there are as many as more than 100 thousand men's clothing brands in China, but the homogenization competition is serious, especially the high-end men's wear brands, lack of international competitiveness; on the other hand, the market demand is increasing day by day, accounting for 38% of the total sales of clothing in the whole year.

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< p > the responsible person said that in the past one or two years, many brands have reduced the scale of operation, and some brands have even delisted the market.

"When competition develops to a certain stage, it will be reshuffled, and all kinds of resources will be reorganized under the guidance of the market."

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< p > < strong > shopping malls strive to retain high-end high-end menswear consumption group < /strong > < /p >

< p > the industry believes that men's shopping is more targeted and tends to buy cost-effective brands. International luxury sales are slowing down, to a certain extent, promoting the sale of high-end brand clothing in China, and Wuhan has great potential for consumption. Many people with high-end demand go directly to Hongkong or to buy in Europe and the United States.

Wuhan International Plaza has gathered many high-end brands at home and abroad, forming a fixed high consumption group.

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< p > "five years ago, our storefront was only 80 square meters, and now it is expanded to more than 200 square meters."

A senior menswear manager introduces more and more customers who have the ability to stay in Wuhan's local market.

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