Wenzhou Shoes And Clothing Brands Such As Wedding Birds, French Pie, AOKANG And So On Are Advanced Customization.
Imported
Fabric
The global limit of production is 100 meters, that is, only 33 people can make suits with the same fabric.
Tailor the volume teacher to the customer before spraying the specified perfume and green arrow gum.
A set of tailored suits is 180 thousand yuan; a pair of hand-made shoes is nearly 30 thousand yuan.
This is the shoe and clothing customized service launched by Wenzhou shoes and clothing brand.
In recent years, Jordan, AOKANG, France, Jordan, and other brands of shoes and clothing have introduced advanced customization to the important agenda, not just customized products, but also customized products.
service
。
After the introduction of this high-end volume customization, it has become more and more popular with consumers in recent years.
Transformation is customized, only 20 pairs of shoes a day.
Wenzhou Ouhai Kangtai Shoes Co., Ltd. is an old shoe factory, equipped with many advanced assembly line equipment, specializing in men's shoes production and processing for more than 20 years.
But a few years ago, the business owner decided to make the pition. He stopped the original more than 200 workers' processing line and became the NILIDA manual shoe research and development center with only 30 technicians.
According to the briefing, the completion of a pair of hand-made shoes has more than 300 processes, NILIDA custom department more than 30 technicians, one day can only produce more than 20 pairs of shoes.
But shoes are expensive, and the most expensive pair is 28800 yuan.
So far, NILIDA has made leather shoes for nearly 2000 customers.
Lin Jiashen, manager of NILIDA handmade shoes research and development center, said that making advanced shoes is not for running, but for slow work.
And sales mainly rely on good reputation to retain customers.
Whole
Sale
The mode and management concept are completely different from the previous processing plants.
Shoes and clothing brands are involved in high-end customization.
Recently, Xia Meng Yi Jie Garments Co., Ltd. has been promoting the custom tailor in many newspapers for many days.
In fact, many clothing brands in Wenzhou have been in the presumption system many years ago, but in recent years, mainly after 2007 and 2008, the degree of customization has become more and more important.
According to law, Jordan and other enterprises responsible person, these years, high-end custom customers
demand
More and more, therefore, the company's business in this area is also becoming more and more important.
The news bird group has launched the "CARLBONO" brand since 2007. The price of the suit in the shop ranges from 6800 yuan to 180 thousand yuan.
Zhou Wei, assistant vice president of Zhejiang AOKANG footwear Limited by Share Ltd, said that AOKANG has also started testing water customizing business in recent years. Apart from ordinary customization, the proportion of high-end customization is also increasing.
Not only customized products, but also customized services.
"When a customer in Beijing first came to the store to customize clothes in 2008, not only did he spend about 1000000 yuan, but he also brought many friends to make it."
According to Zhan Weifeng, general manager of CARLBONO, since, the first custom made shop in Shangri-La, Beijing, has had more than 30% business annually.
increase
In Beijing, more than 200 customers have been accumulated, and several customers have accumulated about 1000000 yuan.
Mr. Wang, a boss of stainless steel business in Wenzhou, is a senior follower.
He was already doing such an attempt at a time when Wenzhou's advanced customization was not yet popular.
Whenever he travels abroad, he will look for custom shops, clothes and shoes.
He said that although it is not expensive to wear, it is the most important thing to wear comfort yourself.
According to reports, in recent years, the brand of Wenzhou shoes and clothing is becoming more and more sophisticated for high-end customized services.
All customer data consumed in high-end custom brand stores will be imported into the VIP system.
CARLBONO official website also posted value-added services such as lifetime free maintenance and terminal free modification.
Zhan Weifeng said that CARLBONO at least two professional shop assistants in each custom shop, and all businesses were checked by the Italy craftsman Giovanni Neglia himself.
Especially in terms of standardized services, the requirements are much higher than that of ordinary stores. All the professional knowledge, service language and volume teacher's actions of the waiter are all standardized training.
Insiders say that this kind of personal and personalized service has made high-end customization more and more popular.
- Related reading
- Hat | Wenzhou Clothing Follows The Wind To "Go To The Countryside"
- Hat | Garment Buyer Order Outflow
- Shoe material excipients | The Qualified Rate Of Leather Products Is Only 3%, And The Quality Should Be Improved.
- Hat | Textile Industry Revitalization Plan
- Hat | On The Two Sessions, The NDRC And The Ministry Of Finance Responded To The Textile Industry'S Concerns.
- Hat | Jiangxi Strictly Protects Leather Industry
- Hat | Taking The Road Of Innovation And Development Under The Crisis Of Leather Industry In Xinji
- Hat | Lixian County Fur, Leather And Environmental Protection Take The Road Of Sustainable Development
- Shoe material excipients | Global Crisis Hits Traditional Carpet Industry In India
- Hat | Haining Warp Knitting Industrial Park Relies On Science And Technology To Create New Hope For Textile Enterprises.
- "Spring Come Early" Fashion Costumes
- 361 Degree Assist Sprint Empire
- After 2020, China'S Aging Population Increased By 6 Million 200 Thousand &Nbsp Per Year.
- Shishi Textile Industry: Pformation And Upgrading Is Urgent
- Local Business Designers Organize Fashion Shows Collectively.
- China'S Speed Of Clothing Online Shopping
- 女裝產(chǎn)業(yè),深圳整個(gè)服裝業(yè)發(fā)展縮影
- The Key Words Of Clothing Industry Entangled By Clothing People
- Pilot Compensation System For Trade Fairs In Shenyang
- 3 Billion, The Central Bank Will Issue &Nbsp Today; The Tender Rate Will Become The Vane Of Interest Rate Increase.