Online Shop Opening Process

Online shop is mainly divided into two forms, one is the establishment of a dedicated website as a sales platform, from website maintenance, update, publicity, sales have to do everything by themselves.

The other is to use other platforms offered to sell their products, such as the popular eBay, Taobao and other websites for people to provide sales platform.

The first step is not to start online, but to be in your head. You need to think about what kind of store you want to open.

At this point, there is no difference between open shop and traditional shop. Finding a good market and competing for its own products is the cornerstone of success.

The second step is to choose a shop platform or website. You need to choose a website that provides a personal store platform to register as a user.

This step is very important.

Most websites will require registration with valid names such as real names and ID cards.

When choosing a website, popularity, fees and charges are important indicators.

Now many platforms offer free shop service, which can save you a lot of gold.

The third step is to apply to the website to open a shop. You have to fill out the classification of the goods provided by your shop. For example, if you sell fashion watches, you should classify them as "watches" in "jewelry, watches and glasses" so that your target users can find you accurately.

Then you need to set up a name for your shop, and which store you click on in the list depends more on whether the name is attractive.

Some online stores display personal data, which should be filled out to increase trust.

The key is to control the cost and purchase the goods at a low price in fourth steps.

The fifth step is to log on to the product. You need to fill in the website with the name, origin, location, nature, appearance, quantity, paction mode and trading time of each item.

The name should be as comprehensive and outstanding as possible, because when someone searches for the product, only the name will be displayed on the list.

In order to increase attractiveness, the quality of the picture should be as good as possible. It should also be as detailed as possible. If mail is needed, it is best to state who is responsible for the postage.

Another important thing to do is to set prices.

Usually the website will provide the starting price, the bottom price, the price and so on.

Suppose that the seller wants to sell a dress of 100 yuan, and intends to sell it to 150 yuan.

If it's a traditional shopkeeper, just mark the price of 150 yuan first, and if you can't sell it, lower the price again.

But the price of online bidding is different. Sellers should set a starting price first, and buyers will bid up from then on.

The lower the starting price, the more interest the buyer will get. Some sellers set 1 yuan to start shooting, which is a good way to attract attention.

However, if the starting price is too low, there will be a risk that the final paction price is too low. Therefore, the seller should set the base price at the same time, such as setting 105 yuan as the bottom price, so as to ensure that the goods will not be bought below the cost.

Another drawback of the low starting price is that it may imply that you are willing to sell the goods at a very low price, so that the auction can linger at a very low price.

If the seller feels that the waiting time is too long, the price can be set. Once the buyer is willing to pay the price, the goods will be sold immediately. The disadvantage is that if a few buyers are interested, it is impossible to raise the price.

Sellers should make use of these settings according to their specific circumstances.

The sixth step of marketing is to promote the popularity of its stores. In the early days of opening stores, marketing promotion should be carried out properly, but it is not enough to be limited to the Internet.

For example, purchase the location of "hot commodity recommendation" on the website's large flow page, add the name of the commodity list and add pictures to attract the eyeballs.

You can also use free advertising, such as exchanging links with other stores and websites.

The seventh step is to sell customers. When customers decide whether to buy them, they may need a lot of information that you don't provide. They will put forward on the Internet at any time. You should reply in time and patiently.

However, it should be noted that many websites in order to prevent sellers from trading privately to avoid paction costs will prohibit buyers and sellers from providing any personal contact on the Internet, such as mail boxes, telephone calls, etc., otherwise they will be punished.