How Can The Experiential Shop Under The Line Create Sales Atmosphere With Music And Make Big Money?

The choice of storefront music is not just listening to the player, it plays a decisive role in the sales of stores.

Playing the right music at the right time has twice the result with half the effort.

The choice of store background music must be combined with the characteristics of the shop, and it can be arranged into a theme music that can promote sales. It can distinguish the purchase situation of the customers from the surrounding environment and create a shopping emotional environment. At the same time, the music should eliminate and digest the other noisy sounds that affect the customers' shopping feelings, so that we can make our store unique.

It is pmitted through music and implanted into the hearts of customers.

The hearing environment in the shop includes the noise and musical sound that the customer hears.

Too loud noise can irritated customers, and proper music can create a good shopping atmosphere and make it easy.

Ease of mind.

Therefore, the control of the volume of music in the shop is based on the normal speaking voice in the shop. It should be able to hear clearly at about 1.5 meters. If the voice is not clear, it is necessary to adjust the volume.

For example, in cold winter days, the classic old songs that are brisk or tender are alternated in the cold winter. At the same time, when the chills are chased, the familiar melodies can arouse customers' sympathy, and then relax their mood, increase the comfort of shopping process, and extend the time of selecting goods. This also provides time for enquiry and recommendation.

Determine your own

According to the customers' age and education background, we should choose the music style.

If Starbucks's target audience in China is a petty bourgeois group in large and medium-sized cities, American jazz is generally chosen as its background music.

On the other hand, the choice of music style is better than permanent memory. If the time is long enough, the customers will have the associated imagination when they hear it.

At the same time, we distinguish ourselves from competitors by music.

It's better to play a few minutes of quiet and quiet music before going to work, and then play the inspiring music.

Usually before going to work, people's emotions are often trapped in housework and haste. Quiet and elegant music can calm people's mood.

The spirit of uplifting music encourages everyone to work hard to start a day's intense work.

When you feel tired at noon, you can play some soothing music to relax your nerves.

Before the handover or close to the end of the business, the number of times can be played more frequently. The music should be bright, warm and inspiring, so that the staff can concentrate on the last and busiest job of the whole day.