The Skill Of Clothing Store To Compete With Brand Store

Opening a small clothing store has its own advantages, but business is not so easy to deal with. What are the common problems in opening a clothing store?

Compared with those heavy shopping malls, wholesalers and general agents, the small clothing store is only a small sampan, others are warships.

Can small dinghy compete with warships?

There are many clothes in the wholesale clothing market, they pretend to buy goods, you should not watch others rush to buy, oneself also go, but be careful Oh.

You can ask other wholesalers to help you enter several items, provided that the wholesalers do not know you.

If you enter less, the boss is not wholesale to you, even if wholesale to you is also a high price.

For those wholesalers who help you to buy clothes, you can add wholesale money to each item of clothing, so you can wholesale the clothes you want to buy, and save a lot of money than you sell in the boss. If you sell well and sell well, you can purchase goods according to your needs.

This will not be fooled.

First of all, before you open a shop, think clearly, do not see what is good in the wholesale market.

Then think about your clothing positioning, that is, which age group do you sell, and which type you sell (according to your local conditions, the level of consumption to do a good job in the market survey).

Next is

A lot of people who opened their shop for the first time, because their eyes were not clear, had a big loss in the first purchase, so it is better to have less goods in the first batch.

When clothing comes into the market, first turn to the market, compare the prices of various markets and wholesalers, because there is a lot of "wholesale goods" in clothing wholesale, for example, a product that sells 20 yuan in a market can get 15 yuan in another market, first compare and start loading clothes.

What we are discussing now is how to play our role.

Overcome weaknesses.

If a single small clothing store goes to the stock market, it will not only be expensive, but also be in a passive position. Many people will not be able to enter the sample hall. It is not the outdated goods, that is, the color code is not complete, the price is too high, and some unequal contracts must be accepted.

Just think that such goods are opportunities to be sold well, can they be profitable? We can only have dialogues with each other on equal (equal) status before we can achieve our goals.

The following is a summary of some small notes about purchase order shop related matters needing attention.

1. purchase: small stores make stock.

The implementation of "joint purchase and distribution" so that a large quantity of goods, the other party must not underestimate you, you can be in an equal position with the other party.

This method is especially effective for foreign trade.

2. sales: the unified sales price of the small clothing store alliance, the unified store mode and the single store's loose chain mode can not only enhance the image of the store, but also be a good way to improve sales.

3. order: if you have an alliance, you can go to the factory to see the sample order, and you can also supply samples to the manufacturer to produce, so that you can have your own design, your own ideas can be realized, and avoid what others do, you will be passive.

Products will naturally have advantages and prices will also have advantages.

4. avoid conflicts.

As the members of the alliance are not sold in one place, the sales conflict caused by the same product is avoided.

5. change the purchase channel: from the original to wholesalers, agents to purchase directly to the small factory, the workshop purchase, so that the uniqueness of the product can be reflected, can be small batch of "Yi", many colors and varieties, shorten the sales cycle, update faster!

6. enlarging the membership structure of the alliance: many friends want to own a whole production and design system, but their strength is limited, and they do not conform to the current market trend.

Today's society is not as "small and full" as before. Instead, it takes the mode of division of labor and cooperation, and each person exerts their own advantages. The thing to do is to purchase, and do the design with ease and design. Planning can be made by planning talents, and selling naturally will be sold and sold. Everyone will unite to take part of the profits you should get.