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Gifted Men, Men'S Wear, New Spring, Bright Sword, Brand Model
2009, new paths, new opportunities and new challenges. In February 7th, the "new image, new thinking, new development" and the 2009 talents' annual development strategy symposium were kicked off, and agents from all parts of the country attended the meeting. Cai Zongmei, chairman of the Limited by Share Ltd, said that gifted men's men's clothing will take the "new image, new thinking and new development" as the company's strategic guidelines for the year 2009, and carry out comprehensive planning, comprehensive innovation and comprehensive upgrading. In 2009, the whole market situation will be more severe, and the brand will face a big shuffle. Based on this concept and judgment, the company will focus on upgrading, upgrading from five aspects: brand, product, channel, sales and team management. In 2009, the brand upgrade will integrate the best resources, consolidate the brand strength, cater to the market demand, open the mind, carry out brand innovation, increase brand investment, and provide more detailed training services to enhance the image. In 2009, the big upgrade of products will enable talented people to be more clearly positioned to sell "product culture", create brand talents with distinctive "product culture characteristics", develop the taste and spirit of "modern romantic talents and international fashion talents", integrate with the international market, integrate talents, drive talents design team with international design team, and lead product R & D design with the international brand line. In 2009, we upgraded the channel, followed the expansion of channels, set up an image store in the whole country, concentrated energy and funds to maintain image and services, and helped to expand the terminal from the market planning and supporting policies, and implemented three key strategies in the market planning, namely, key market strategy, key customer strategy and key support strategy. In 2009, team management improved greatly, capable of internal talents, introducing high-quality talents, and realizing standardized management of enterprises. The release of the new strategy of 2009 has brought strong warmth to dealers who have experienced the cold winter market, and strengthened their confidence and determination to continue to be strong and talented. At this seminar, many excellent dealers in the local area are talking about the experience of the market. In the economic crisis, they closely follow the thinking of the head office, have savvy, love analysis, make plans, increase sales promotion efforts, convert inventory into capital, and drive franchisees to get out of difficulties. In 2008, under the circumstances of the global economic crisis and weak market, gifted men's men thought ahead and moved ahead in advance, looking for a turnaround in the crisis, good sales and capital withdrawal, healthy development of terminal outlets, great improvement in team building, and normal and orderly development of enterprises, and achieved good results. The confidence comes from the brand's 26 years of precipitation and sharpening, and comes from the consistent and pragmatic style of the enterprise. The company's more pragmatic and detailed ideas and ideas also give the dealers a lot of confidence. In 1983, the Fujian Talent Group Co., Ltd., the predecessor of the gifted clothing Limited by Share Ltd, began to be established. Since 1995, the talent has been ranked among the top 100 of the Chinese clothing industry with its advantages, and has become the key production enterprise of the national garment industry. "Talent" trademark is a well-known trademark in the national garment industry, enjoying a high reputation in China. After 26 years of hard work, the talent brand successfully completed the strategic transformation and brand system construction, and walked out of a distinctive brand with distinctive characteristics. The blueprint for 2009 has been rolled out, and the gifted people have already entered the comprehensive preparations for war. Strong strength and clear strategic planning all foreshadowed that the talented person will continue to take the brand journey, and turn the talent into a model of the original brand of the Chinese clothing industry and create brilliant future. Wang Xiaonan: editor in charge
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