Ding Pengpeng: Pformation From Boss To Social Entrepreneur

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On the first day of listing, P shares rose to 0.765 ringgit from the offering price of 0.58 ringgit, with a turnover of more than 100 million and 1 million shares.

That day, that scene, Ding Pengpeng never forget, he did not think that he was inspired by a lesson a few years ago, and let him and the wolf go on the road of international capital operation.

At a weekend in 2006, Ding Pengpeng went to Peking University Guanghua School of management as usual. The teacher's words in this class changed the prospects of him and his company.

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< p > he said that at the time when the sporting goods industry was at its peak, the wolf first proposed to build the leading "a href=" http://www.91se91.com/pioneer/ "trend leisure brand" /a, and create a unique entertainment marketing mode. The enterprise develops smoothly and orderly, and has never thought of capital operation at all. But it has to admit that she has been puzzled by the rapid development of the enterprises and resisted market risks in the fast development.

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"P >, so he asked the teacher with these questions, and the teacher told him that in the course of development, enterprises could only achieve rapid development by keeping healthy and large cash flow. Some enterprises wanted to develop quickly, so they could pledge all assets to the bank for cash flow. Once the market crisis was encountered, the risk resistance ability of the enterprises was almost zero. This is a more traditional practice. There was another kind of enterprise that only developed part of the assets mortgage loan. This is a conservative enterprise, and what should a smart enterprise do? Through the < a href=" http://www.91se91.com/pioneer/ "> capital market < /a > operation and listing, it not only obtains the sustainable capital of enterprise development, but also obtains the sustained capital of enterprise development, and also rapidly promotes the position of the industry through capital operation.

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"P" immediately, Ding Pengpeng suddenly opened up, in the next few years, he led the wolf through market research, serious preparation, finally "horse market".

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< p > "at that time, when I visited Malaysia, I was supported by the Malaysia Securities Commission and the stock exchange. I also found that the Malaysia market was stable, so I hope the company can grow together with Malaysia capital market."

Ding Pengpeng said with a laugh that this move is to respond to the opening trend of Malaysia's capital market. It not only adds a bit of happiness to Malaysia's capital market, but also obtains a large amount of capital from the capital market, which is conducive to pushing the wolf to higher development.

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After P, Li Wei, Liu Xin, Wu Yi and the "super girl" Ai Mengmeng and Yang Lei, who are the top three "Happy Men voices" before signing the "Happy Men's voice" in 2010, signed the 2010 "Happy Men's voice" as the brand spokesperson, creating the enterprise MV, the new interpretation of the fashion trend, and creating a new era of universal trend leisure.

With its leisure as its core and life as its foundation, he has constantly integrated contemporary social culture, enriching the brand connotation, and refining four points of "shining sports, shining fashion, shining self and shining health".

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< p > at the same time, the new completed industrial park, which has an area of 123 Mu and a building area of 150 thousand square meters, has been put into operation.

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Ding Pengpeng P and Malaysia local investment banks and listed companies actively plan the China Malaysia investment alliance. The China Malaysia investment alliance hopes to assist more Chinese companies to go public in Malaysia. The alliance can get better listing through the experience and knowledge of the listed companies, which is more attractive than the type of enterprises, and can meet the investors' preferences. What new requirements do the local securities commission and the exchange have on the enterprise compliance? It will help more enterprises to go to Malaysia to go public, and help some small and medium sized enterprises who want to go offshore to Quanzhou to take a detour.

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< p > in fact, in addition to helping Chinese companies to list in Malaysia, the alliance can also play a central role in establishing a href= "http://www.91se91.com/pioneer/" and "investor relations /a", which will increase the value of investors and effectively convey the progress and positive information of Chinese companies.

Ding Pengpeng said this is even more important. It is necessary for Chinese companies listed in Malaysia to set up an external, media oriented and investor organization as a unified speaking unit to respond to various topics instantly, and timely convey all kinds of good news related to enterprises.

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< p > < strong > Malaysia listed watershed metamorphosis social entrepreneur < /strong > /p >

< p > If listing Malaysia as a watershed for development, it really gives it a brand new platform for its capital market development. For Ding Pengpeng, this is the first step to change from businessman to social entrepreneur. This is a node. The China Malaysia investment alliance is the first attempt.

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Ding Pengpeng, who started his business in 1993, has been struggling for 20 years in the business circle. As a businessman, he has been modest enough to say that he has just qualified. "P is qualified because I am going to do a business project. I am lucky enough to earn money, and say" just qualified "because I only met the standard of" capital operation from traditional family business to standard ".

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< p > however, he wants to play his social value while doing business. "I am interested in how to make more and more small and medium-sized enterprises develop faster and better and make the society better.

But I also understand that if you want to change the world a little bit, you need not only material support, but also < a href= "http://www.91se91.com/pioneer/ > platform < /a >.

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This is true. In the past two years, Ding Pengpeng, President of Chen Dai Youth Chamber of Commerce, director general of Jinjiang Youth Venture Club and the responsible person of the capital fund of Chen Dai Youth Chamber of commerce are about to start. P has been active in public with more social status.

In November 23, 2012, Ding Pengpeng was elected president of the third session of the Chai young chamber of Commerce in Jinjiang. At the inauguration ceremony, Ding Pengpeng said that as the first Town Youth Chamber of Commerce in Fujian, all of them are outstanding young entrepreneurs from various fields in Chen Tai. He hopes to provide a platform for young entrepreneurs in chedai town to learn, communicate, develop together and make progress together.

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< p > 2013, Chai Tai chamber of Commerce frequently appeared before major social occasions.

At the beginning of the year, as members of the initiating shareholder, Chen Dali Youth Chamber of Commerce set up the China Shoes Capital Jinjiang Electric Business Development Co., Ltd., the electronic commerce center of shoe capital rises from the ground. This is the first "a href=" http://www.91se91.com/pioneer/ "> http://www.91se91.com/pioneer/" professional market < /a >, which is the most direct way for the majority of e-commerce enterprises to find suppliers.

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Ding Pengpeng, President of the P, used the slogan "shoes world and world shoes" to sum up the future plan. "In the future, if consumers want to buy shoes online, either through Taobao or other operators, as long as they enter the" China Shoes Capital "area, or directly click on the China shoes electric business network, you can see all the brands from Jinjiang: Anta, XTEP, and wolves...

Everything is there. "

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< p > originated from e-commerce, but not only in e-commerce.

Ding Pengpeng revealed that the electronic commerce center of China shoes capital will integrate information flow, logistics and capital flow to continuously promote the development of the third industry.

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P, of course, he is not only looking for ways to realize the dream of social entrepreneurs, but also putting more energy into charity and social activities. "Charity is in line with the concept of social enterprise, which includes both the pursuit of social value of public welfare and the protection and support of business system".

This is his current direction of life, "I am very happy to do these things".

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Ding Pengpeng, who was the first student to invest in Jinjiang recently, supported the belief that Chen Tai Youth Chamber of Commerce supported young people's enthusiasm and love, and had the responsibility to help the disadvantaged groups in the society, especially the outstanding young students. I hope that through our help, they can complete their academic dreams and become the pillars of the country. "P"

Ding Pengpeng said that the student education foundation was set up to help poor students in 25 natural villages in Chen Dai town.

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"P >" next, we will continue to visit, condolences, police and enterprise exchange activities, through this field activities, narrowing the distance between members and city, town leaders and relevant functional departments.

The launching of a series of exchange activities has also expanded the "a href=" http://www.91se91.com/pioneer/ "/a".

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< p > of course, Chen Tai Youth Chamber of Commerce will organize various training, forums and industry visits to bring more value-added services to members and provide a broader channel for the improvement of the overall quality of young entrepreneurs, contributing to the economic development of Jinjiang.

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