Dashi Town Has Won The Title Of "China'S Famous Shoe City And Sports Shoes".

"P" day ago, Da Xi passed the examination and inspection of the China Leather Association inspection team, and won the honorary title of "the famous town of Chinese footwear industry and the hometown of sports shoes". It can be officially listed if the a href= "http://www.91se91.com/news/index_s.asp" > China Leather Association < /a > is issued for examination and dispatch.

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< p > "this is definitely a good news for us."

Ye Guowei, general manager of the shoe industry, excitedly told reporters that the acquisition of the honorary title of "the famous town of Chinese shoes and sports shoes" will help the Dashi shoe industry to start its brand and increase its competition in the fierce market competition.

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< p > it is understood that the development of sports shoes industry in Dashi began in the early 80s of last century. After leaving the original family workshop production, with the gradual subdivision of the footwear industry and the gradual improvement of quality, local a href= "http://www.91se91.com/news/index_x.asp" > sports shoes < /a > industrial market share and extroversion gradually increased, and a sports shoe production gathering area with the leading enterprises such as Kelida, Tengfei and one stop was formed.

By the end of 2012, the whole town had more than 300 sports shoes manufacturers, with an annual output value of about 4000000000 yuan, including 4 enterprises with output value of more than 100 million yuan, 10 enterprises on 50 million, 20 thousand employees, and more than 400 million annual production capacity of sports shoes, accounting for 70% of the city's total.

In the forefront of production and sales, the regional brand effect is also gradually expanding.

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During the inspection period, the inspection team listened to the report of the responsible person in the town, and took a field trip to the shoe industry, take-off footwear industry and Kelida footwear industry, and held in-depth discussions with the head of the sports shoes enterprise. P

The assessment group believes that the sports shoes industry of Dashi has the advantages of scale, product, regional advantage, mechanism, brand, market and environmental protection, and is truly the "hometown of Chinese shoe industry and sports shoes".

At the same time, the assessment team hopes that the town sports shoes industry can handle the relationship between quality and quantity, homogenization and differentiation, simplification and diversification, give play to the agglomeration effect of sports shoes industry, innovate and brand, and continue to promote sports shoes < a href= "http://www.91se91.com/news /index_s.asp" > Industrial Development < /a >.

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< p > "the approval of China Leather Association this time will urge us to formulate policies and better serve enterprises so as to promote the development of shoe industry in the whole town."

The responsible person of Dashi town said that concentrating superior resources, increasing support and cultivating leading enterprises will be the highlight of the future.

The town also plans to set up an enterprise technology center, a product testing center and an information management center, so as to realize the integration of research and production.

"We will also focus on developing the international market, carefully cultivate large enterprises, enhance small and medium-sized enterprises' small batch, multi variety and personalized production capacity, and enhance the core competitiveness of the industry.

With the goal of becoming the largest production base of sports shoes in China, by 2015, the whole town will strive to achieve 7 billion yuan of output value of sports shoes.

The person in charge said.

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