The Cold Market Is Coming, And The Warm Clothing Market Is Popular.

Reporters found that underwear of various materials was dazzling.

Not only that, some thermal underwear also claims to have antibacterial, plastic and other functions, and the price of this kind of thermal underwear is doubled because of these high-tech terms.

A salesperson said that these "new materials" can heat up and heat up, thus increasing thermal insulation and wearing comfort.

Cold weather drives

Sell well.

Recently, the temperature dropped, warm products have become a hot selling product. The reporter visited the provincial capital market and found that the warm clothing and clothing were increased by consumers' attention, and the market traffic and sales volume increased.

In the major shopping malls of the provincial capitals, the reporters saw that all kinds of thermal underwear were full of counters, which were packed in simple and gift boxes, and the prices ranged from tens of dollars to thousands of yuan.

Some thermal underwear also claims to have antibacterial, plastic and other functions, and the price of this kind of thermal underwear is doubled because of these high-tech terms.

A salesperson said that these "new materials" can heat up and heat up, thus increasing thermal insulation and wearing comfort.

So, is there any special function of these new materials? How should consumers choose when facing the dazzling thermal underwear?

According to the industry, many high-tech underwear claims that high-tech terms are hype, and the "new materials" they claim are also common materials on the market, such as "warm card" and "thermal card". In fact, their fabrics are ordinary acrylic fibers, and the so-called "magic cards" posted on some thermal underwear are only elastic fabrics, and there is no mystery.

A salesperson of a thermal underwear in the provincial capital suggested that

The basic function is to keep warm and comfortable, and consumers should choose rationally to buy warm underwear. Do not think the more expensive the better, nor superstition advertising.

The choice of thermal underwear should be soft and comfortable, light weight, good elasticity, good thermal insulation and breathability. Do not blindly believe in some so-called high-tech concepts so as not to be fooled.

The aunt of the provincial capital was thinking about making a down jacket two days ago. "A few days ago, a friend of mine made a down coats in a clothing processing shop and spent only three hundred yuan, which was much cheaper than the shopping mall, and it was both fit and beautiful."

In winter, down coats are the most practical thermal coats. These days, the business of some down garment processing shops is beginning to fire. The price of making a down garment is much cheaper than that of the shopping malls.

A reporter from a down garment processing shop on the road of Huai middle school on the provincial capital saw that the shop was full of down coats, down trousers and down vest, with various styles and colors.

The owner of the shop said that it is usually used to make a long coat and knee down eiderdown coat, and the processing fee and fabric cost are generally more than 500 yuan.

"It's much cheaper than shopping in the mall, and it's all custom-made to ensure that you wear it well and comfortable," the owner said.

In addition to customizing the new down jacket, the reporter learned that

There are also many consumers who go to the processing shop to refurbish.

"Some customers feel that their clothes are out of fashion and do not like them. They are renovated. Customers choose their own styles to be refurbished, and the down jacket is converted into feather pants or adult clothes are changed into children's clothes."

The owner of a down jacket shop said.

Reporters found that this part of the consumer group is mainly middle-aged or elderly, or for children at home.

"Young people like fashion and are willing to buy them in shopping malls."

A processing shop owner said.