The Xingcheng Swimsuit Industry Group Deducts "China Creation"

In July 16th, Xingcheng Tiancheng swimming service platform project is the foundation of the project. This is the first industrial cluster public service platform in the clothing and textile industry of our province, marking the integration of Xingcheng swimwear industry from "made in China" to "made in China". Xingcheng is Zhejiang Yiwu and Fujian Jinjiang also call it one of China's three major swimsuit bases. It is the first "China swimsuit famous city" awarded by China Textile Industry Association and China clothing association. At present, there are 350 swimsuit processing and accessories production enterprises in Xingcheng, with an annual output value of 5 billion yuan, and foreign exchange earning 100 million US dollars per year. market 38.7%, accounting for 20% of the world market and 50 thousand of direct employment.

Based on the establishment of the world carrier base of swimsuit industry in Xingcheng, aiming at achieving industrial upgrading, Tiancheng swimming Service Co., Ltd. was set up at the beginning of this year. Tiancheng swimming industry will invest 379 million 950 thousand yuan to complete the construction of the swimming industry service platform with a construction area of 106 thousand and 800 square meters in two years. Among them, the newly built bathing suit market is based on attracting world-famous swimsuit producers, distributors, raw and auxiliary materials suppliers, and building a comprehensive wholesale trading center, including swimwear, raw materials, finished products, etc., to improve the industrial chain and form industrial clusters. The big market will provide designers' platform and trading platform to promote the development of creative industries.

The platform has four major functional modules. The product value-added center will build the brand by holding the world swimsuit model competition, the world swimsuit designer competition, the swimwear Culture Festival and other advanced swimwear culture promotional activities, and establish a designer studio to select and absorb the swimsuit design elite in the world, and provide backstage support for brand promotion. The center for industrial chain improvement will establish a production base for swimwear and raw materials in Xingcheng and even the surrounding areas through mergers and acquisitions, direct investment and joint venture cooperation. Based on existing product design advantages and market resources, it will be involved in underwear, sporting goods and other fields to improve the four seasons products. The industrial cluster service center will set up a product quality access standard, introduce an authoritative certification body, complete the quality audit of the trading products in the bathing suit market, maintain transaction safety, and establish a financial logistics network to serve the market based on the cooperation with well-known domestic logistics enterprises and related financial institutions. The cultural promotion center will set up a comprehensive swimwear website which covers creative design, trend information release, cultural exchange and trade promotion. It will build a swimwear Culture Museum and take the road of "politics, production, learning, research and trade" to make swimsuit a city name card of Xingcheng.

This service platform brings together the funds and design research and development resources of Xingcheng swimsuit industry, and will thoroughly promote the qualitative change of Xingcheng swimsuit industry from "small, scattered, low and difficult" to "high, big, strong and strong", forming the advantage of industrial cluster. It will provide a strong guarantee for Xingcheng swimsuit to achieve a leading enterprise, rebuild its own brand, perfect its industrial chain, create cultural thrust and create elite team, so as to provide a sustainable development path for Xingcheng swimsuit's new technology research, industrial technology innovation and industrial cluster.