Third Party Logistics Service Is Difficult To Protect White-Collar Online Shopping Pactions

"Slippers and flowerpots are everywhere, but now many people buy them online."

Xiao Zhao, a courier, was puzzled.

A few days ago, China Internet Information Center (CNNIC) released the "China" in November 2009.

Online shopping is mostly clothing home accessories.

In the first half of 2009, more than half of online shoppers bought clothes on the Internet, according to the survey.

From the user's preferred shopping website, C2C (the paction of goods and services concluded by means of network communication between individuals) accounted for 85% of the preferred user market share, while Taobao's user market share reached 76.5%, followed by the pat Network, accounting for 6.1%.

Dangdang, excellent, Jingdong mall three main B2C (between enterprises and consumers through the network communication means of goods and services pactions) shopping websites were ranked 5.8%, 2.2% and 2.2% respectively.

Young female white-collar workers become active groups

The 25 year old citizen, Miss Li, is a financial worker of a private company in the city. She told reporters that she had bought the electronic dictionary for the first time since 2005, and now she has had 4 years of online shopping experience, and the varieties of online shopping are also getting richer and richer.

The report shows that female Internet users have become active users of online shopping. The proportion of 18 to 24 years old, college degree or above is larger than that of men.

In addition, the age of online shopping users is mostly concentrated in 18 to 30 years old. Monthly income is concentrated in 1000 to 3000 yuan, mainly in white-collar enterprises and students.

Users aged between 30 and 40 have the highest frequency and amount of online shopping among users of all ages.

Online shopping private express company with fire

It is understood that many private express company's main customers are Taobao, pat, eBay and other C2C shopping website sellers.

Xiao Zhao, a Tianjin branch of a large private express company, said that he sent more than 30 express parcels from morning till night every day, sending more than more than 50 items a day, and about 80% or even more of these express parcels were the products of online shopping.

The types of express goods are becoming more and more abundant. Besides common clothes, cosmetics and digital products, vegetables, flowers, cooked food and so on, which have been purchased through the market in the past, have become "frequent customers" in express goods.

"In my distribution area, there are more than a dozen white-collar workers who shop online regularly, almost every day with their express parcels and everything is bought online."

Third party logistics services difficult to protect {page_break}

However, with the continuous popularization of online shopping, some drawbacks in e-commerce have become increasingly evident.

The report shows that users' overall satisfaction with online shopping experience is high, and they are very satisfied and satisfied with 25% and 54.4% respectively.

But the report also pointed out that logistics problems are one of the reasons for users' dissatisfaction. 21.2% of the dissatisfied users are due to the long delivery time, 15.7% of the users think that the courier service attitude is not good, and 10.8% of the users think the freight rate is too high.

The most prominent of the online shopping users is the after-sale problem, and the after sale and logistics have become the two factors that restrict the improvement of the user's satisfaction.

Most shopping websites do not have self built logistics system. They can only use third party logistics distribution, while the third party logistics distribution service is often difficult to guarantee.

In addition, the quality of goods is also the main reason for the dissatisfaction of online shopping.

The survey results showed that among 13.2% of the users who were not satisfied with the online shopping experience, 52.3% of the users were not in conformity with the pictures, 25% of the users received counterfeit goods, and 22.7% of the users encountered fake and defective items.