Can Not Be Copied Clothing Ads Cited Netizens PS Fever

It's far from being able to describe the PS boom. Regardless of whether you open micro-blog or forum, PS's customers will appear in front of you, and at the same time extend the "object" with advertising words as template.

There is no doubt that it is time for everyone.

Fan company to netizens

Legal copy

The so-called "all object" was originally an advertising copy of van Clive's product. It was first written by Qiu Xinyu, the former Ogilvy's creative director and distant mountain advertising partner.

"Love the Internet, love freedom; love late, love night stalls; love racing cars, also love 29 pieces of T-SHIRT; I am not a flag bearer, not whose endorsement, I am Han Han, I only represent myself.

Like you, I am a guest. "

This passage is the description of Han Han, a spokesman for everyone, beside Han Han's unique figure.

The description of another spokesperson, Wang Luodan, also uses this kind of love.

Not...

I am...

Style.

Next to it was Wang Luodan in a white long dress.

It is this photo plus "love..."

I am... "

The expression of parallelism has created another network Carnival which is considered to be another step after Jia Junpeng.

Shanzhai fan: from Kuso to reality

In July 31st, the netizens "block building blocks commune" launched the campaign of "all the flirting with everyone." before the press release, more than 11000 netizens participated in this activity.

Spoof is the keynote of activities.

Since then, it has slowly evolved into a netizen's self marketing and even a direct attack on reality.

Tang Monk cartography made by netizen "Fornever" is popular in the activity. The Tang monk in the painting chose the shape of the 86 year edition of "journey to the west", and marked the price of the costumes such as the "open version stylish Katsu".

The next word is: love to go abroad, love to explore, love disciples, do not love monster, love chanting, love onlyyou, I taste general, I am Tang Seng, sweet to grief.

Another picture, which is loved by netizens, is about city management.

"Love shopping, love to sweep goods, love races, love environment, love cups, love shoes..."

Everyone will see us screaming, we are honest, we want to conquer the world.

The price of the uniform is RMB 22 yuan.

Yu Jin Yong, Xiao Pang security and other public opinion hotspots and figures are most popular among netizens.

Take Zhou Guangfu to interview a series of events triggered by Guo Degang's family, for example, netizens also made special guest drawings for the two protagonists (Zhou Guangfu and Guo Degang).

Zhou Guangfu's fan is a picture of a bandage hanging in his interview. The words are: love fighting, vomiting, dislocations, love interviews, love to roll down the stairs of the private houses, I want to shine the eyes for the people, and to break down the German cloud society. I am Zhou Guangfu, I just go to interview, do not want to annoy little crane crane (Li Hebiao), I am a reporter.

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Regarding the phenomenon of netizens PS, we believe that the behavior of PS's customers on the Internet reflects the power of the Internet and the wisdom of netizens. "No matter whether we are talking about creativity or real self-expression, we will learn to respect and respect". At the same time, they believe that the advertising of all fans is concerned and deduced by netizens from the needs of the vast majority of netizens to truly comment on others' true evaluation of themselves.

Van von Cheng told Xiaoxiang Morning Post reporter that they chose Wang Luodan and Han Han as spokesmen because they conformed to the spirit of "civilization, fashion, love and real self expression" and conformed to the spirit of free Internet.

For some people questioned that PS's "all object" activities are all hype's hype marketing.

It is fundamental that anything fires up in line with social values and meets the needs of netizens.

It's not what you want to do, you can do it. It doesn't matter to us. "