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2010 Smes Show "Ant Power"

2010/6/9 8:56:00 40

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According to customs statistics, in the first 4 months of this year, China

Clothing export

32 billion 190 million US dollars, an increase of 9.5%; textile yarns, fabrics and their products exported to US $21 billion 600 million, an increase of 26.1%.

The previous data also showed that the textile industry achieved a profit of 22 billion 300 million yuan, an increase of 71.6% (9.5% lower than that of the same period last year) in 1~2 months, and the added value of the textile industry increased by 13.4% in the first quarter, an increase of 7.3 percentage points over the same period last year.

At the same time, domestic cotton prices have climbed sharply in recent years.

On the one hand, the textile market showed up in the first 4 months of this year.

Economics

On the one hand, the negative effects brought by many uncertain factors, as Yang Zhaohua, vice president of the textile industry branch of China Council for promoting trade, said, 2010 and 2011 are still challenging for domestic textile enterprises.

Having experienced the baptism of the global economic crisis, domestic textile enterprises have begun to consciously strengthen their ability to deal with challenges. Among them, energy saving and consumption reduction has been pformed from a topic of the cusp to a practical proposition in the work of textile and fabric enterprises; and the strength of small and medium-sized fabric Enterprises in crisis and the strength that small ants can not ignore has also become a major attraction in the domestic textile industry.

Energy saving and consumption reduction is imperative.

Rising raw material prices and increased labor costs

Chinese textile products

The price advantage is getting weaker and weaker. Facing this practical problem, it is not only a trend to lower carbon environment protection and energy conservation and consumption reduction, but also imperative. It has even become an effective way for textile enterprises to avoid relative risks.

Hangzhou Jimei printing and dyeing Co., Ltd. is one of the beneficiaries of energy saving and consumption reduction. The company not only takes consumption reduction as a routine work, but also takes it as a powerful measure to enhance efficiency.

In 2009, two production lines were stopped in Jimei's printing and dyeing industry. However, by increasing efficiency and improving the production process, the overall output had not been reduced. In addition, the pformation of sewage reuse and the pformation of thermal energy cycle had greatly reduced the cost of printing and dyeing in Jimei.

According to Shen Xuefeng, director of marketing of the company, in 2009, the benefits of printing and dyeing in Jimei through energy saving and emission reduction were 1/3 of the company's total profits. Enterprises really felt that the most effective way to reduce costs and increase profits is to save energy and reduce consumption.

The measures taken by Jiangyin Forster Textile Co., Ltd. to deal with the cost increase include not only energy conservation and emission reduction, but also the improvement of the enterprise environment, the improvement of equipment efficiency, and the reduction of dependence on people.

In this regard, Yang Zhaohua said that under the current situation, China's textile enterprises "low carbon environmental protection" is by no means just a gimmick, because now there is no hype to the enterprise.

On the one hand, the relevant domestic and foreign provisions, suppliers inspection factories are more stringent; on the other hand, the growing production costs of enterprises are irreversible, and the growth of expenditure can not be avoided. Only energy conservation and consumption reduction is the most effective and effective strategy.

Accurate positioning, full of vitality

In 2009, some small and medium-sized fabric enterprises in China emerged, showing different strategies to deal with crises. They even displayed greater competitiveness than some large and famous enterprises.

Speaking of this question, Yang Zhaohua said,

Economic crisis

In the special environment, the foreign market tends to reduce the price, and the large textile enterprises are relatively more damaged. At the same time, large enterprises have many employees and miscellaneous pactions, which are lagging behind in the face of the crisis.

Although the development of SMEs in 2010 and 2011 seems to be more severe, they also have more opportunities than large enterprises.

He also gave some suggestions for the development of small and medium-sized fabric enterprises.

For small and medium-sized fabric enterprises that go through the middle and low end product line, on the one hand, we must continue to do well in the domestic market, we can focus on the vast rural market, and make low price but not low quality fabrics. But we should pay attention to that all products must pass quality inspection before they get the market, the basic indicators must be achieved; on the other hand, they will continue to do a good job in supporting large enterprises.

In addition, some small and medium sized enterprises with "small body implying great energy" are also entering the high-end fabric market. They have opened the small batch and multi batch market with the tenacity of ants and the attention of bees, and have filled the defects of the supply system of Chinese fabric enterprises all the time. At the same time, these small and medium-sized enterprises are also a powerful force in developing high-end products and building individual brands.

Shanghai's high-end jacquard fabrics, Beijiang textile high-end denim fabrics, and Shaoxing Yongjun's high-end products.

Small and sophisticated development strategies enable SMEs to make accurate and effective moves in the rapidly changing market trend.

It is a blessing to lose his horse.

During the economic crisis, there were some heavy loss fabric enterprises in China, but it also strengthened the determination of more fabric enterprises to improve their comprehensive strength.

Although the price of cotton is still rising, the risk of RMB appreciation is more and more obvious, and the international market is still turbulent. But as long as the textile industry grasps the overall direction, the fabric enterprises will find their own positioning, so they will be able to grasp the development opportunities after the warmer.