Xingguo County Jeans Clothing Industry Promotion And Exchange Fair Was Successfully Held

With the change of consumption concept and the development of textile and clothing industry, jeans, as a category, show the changes and progress of the clothing industry in design, technology, process and other aspects from the side, and also transmit the fashion trends of different times as a cultural carrier. Facing the new demand under the new development pattern, how can the cowboy industry speed up the cultivation and development of new quality productivity? On August 27, as one of the forum activities during the China International Clothing Expo (CHIC Autumn 2024), the "Textile Fashion Supply Chain Collaboration Summit and Xingguo County Jeans Clothing Industry Promotion and Exchange Conference" co sponsored by China Textile Industry Enterprise Management Association and Xingguo County People's Government was successfully held.

Xia Lingmin, Secretary General of China Textile Federation and President of China Textile Enterprise Association, Yan Yan, Vice President of China Textile Enterprise Association and Director of Industrial Cluster Working Committee, Yang Jinchun, Executive Vice President of China Textile Enterprise Association, Executive Deputy Director of China Textile Industry Cluster Working Committee, Director of China Textile Industry Park Working Office, Yang Jun, Consultant of China Textile Enterprise Association, Vice President of China Textile Enterprise Association Zhang Haiyan, Deputy Director and Secretary General of the Industrial Cluster Working Committee of China Textile Federation, Zhu Guoxue, Vice Chairman and Secretary General of China Textile Enterprise Association;

Liu Zhanghong, Deputy Secretary of the CPC Xingguo County Committee and Head of the County People's Government, Li Jianjun, Deputy Director of the Liaison Office of Ganzhou Municipal Government in Shanghai, Zou Fenfen, Deputy Secretary of the CPC Xingguo County Committee, Liu Wen, Deputy Head of the Xingguo County People's Government and Secretary of the Party Working Committee of the County Economic Development Zone;

Chen Wen, Vice Chairman of China Fashion Designers Association, winner of the Golden Summit Award, the highest award of China Fashion Design, and Art Director of Eurasia (France) Culture and Art Exchange Association, Wang Yongjin, Director of the Science and Technology Department of Beijing Institute of Fashion Technology, Li Hanyu, Chief Engineer of China Textile Research Institute Co., Ltd., Zhu Rongping, Executive Deputy General Manager of Black Peony Group Co., Ltd, Zhou Xinxiang, Managing Director of Youngor Wool Textile Co., Ltd., Zhou Mengqing, Chairman of Guangzhou Amucheng Garment Co., Ltd. and expert in jeans supply chain, Shen Xianwang, Chairman of Guangdong Dehe Garment Co., Ltd. and Chairman of Zengcheng Jeans Chamber of Commerce, Chen Wen, President of Fujian Xinhuayuan Textile Group Co., Ltd., and Jiang Yanhui, Vice President of Hengtian Enterprise Co., Ltd, Xu Jiawei, chairman of Ningbo Shangxi Technology Co., Ltd., and other representatives from enterprises, professional institutions, colleges, business associations and other fields gathered together to talk about the future of cowboys.

Meeting by Yang Jinchun, Executive Vice President of China Textile Industry Enterprise Management Association host.

Revitalizing the country's denim textile and clothing industry from its initial development to an evergreen foundation depends on the struggle of enterprises and entrepreneurs, and more importantly, on the superior business environment. Xia Lingmin, Secretary General of China Textile Industry Federation and President of China Textile Industry Enterprise Management Association In his speech, he said that Xingguo County, relying on the supply chain system linking the Yangtze River Delta and integrating into the Greater Bay Area, is accelerating the extension, supplement and strengthening of the chain, and is becoming a new highland for the R&D and manufacturing of jeans and fashion products in China, everything Strengthen product development and technological innovation, and promote the rapid upgrading of the textile and clothing industry; Second Accelerate the application of digital technology to build an efficient and stable digital supply chain platform; Third Accelerate the construction of green supply chain; Fourth Improve the risk management and control capability of the supply chain; Five is Strengthen international cooperation and open up international markets.

As a solid support for the supply chain of the Dawan District, Xingguo County, Jiangxi Province, focuses on science and technology, green and fashion, and actively develops the textile and clothing industry represented by jeans. China's cowboy fashion intelligent manufacturing town will soon stand in this red homeland. Liu Zhanghong, Deputy Secretary of the CPC Xingguo County Committee and County Chief of the County People's Government The denim garment industry in Xingguo County is introduced in detail. As an ancient county with a long history of 1000 years and a well-known red homeland, Xingguo County has a superior geographical location, a solid industrial foundation and rich human resources. There are nearly 200000 employees in the textile and clothing industry, of which more than 50% are engaged in the jeans industry. It has been nearly 20 years since the cowboy industry started in Xingguo. There are nearly 1000 cowboy clothing enterprises, covering the production links of finishing, printing, embroidery, garment making, washing, bleaching and dyeing, and pre shrinking. The operating income has steadily increased by more than 15% annually, and the annual output of cowboy clothing is 30 million pieces. In 2024, the total output of jeans is expected to exceed 40 million pieces, initially forming the regional brand effect of "Xingguo Red Jeans", and the next step will focus on building "Jiangxi (Xingguo) International Jeans Smart Manufacturing Town".

The purpose of this summit is to gather the wisdom and energy of the industry, promote industrial innovation and development, Chen Wen, Vice Chairman of China Fashion Designers Association, winner of Golden Summit Award, the highest award of China Fashion Design, and Art Director of Eurasia (France) Culture and Art Exchange Association Keynote speeches were made around "Jeans are a spiritual element", "the impact of artistic creativity and scientific and technological means on jeans design", and "the future of jeans industry". He believes that yarn and dyeing, jacquard and printing, pattern application, and fiber changes will all affect the design of jeans. In ready-made clothing design, there are more possibilities and multi category denim styles. The fashion trend of denim elements, AI artificial intelligence design, and additional artistic techniques will also enrich the design of denim clothing. Technology, green and cultural productivity will form a new development model of the cowboy industry. Factory visualization, design is the engine, fashion leads consumption, and digitalization and intelligence are the only way.

Only in the hands of excellent manufacturers can excellent designs breed boutiques that lead the trend, Zhu Rongping, Executive Deputy General Manager of Black Peony Group Co., Ltd The experience of black peony in developing denim clothing and the green development path of denim clothing cycle were mainly shared. She said that the black peony has realized the fashion design elements with an organic cycle, and has developed fashion products that are cool in summer and warm in winter; By building an information system to promote digital empowerment of new quality productivity, a national green factory and national green design products have been built; Realize 100% recovery of silk returns and leftovers for spinning, which is finally reflected in denim products. Propose the reuse of old clothes, create multiple possibilities of sustainable fashion, including pet fashion, jointly promote the sustainable fashion design competition on campus, and help release the fashion trend of Chinese denim fabrics

Manufacturing is the foundation. Accelerating adjustment and upgrading on the basis of compulsory manufacturing is a successful practice of rejuvenating the country and developing the textile and clothing industry, Hu Tao, Chairman of Jiangxi Shangying Clothing Co., Ltd It introduced the development process of the enterprise in detail, and said that Xingguo County has development advantages such as convenient location and transportation, large industrial population, and obvious support policies. Xingguo County Party Committee and Government attach great importance to and strongly support the development of the textile and clothing industry. Next, Xingguo will focus on jeans, build a featured industrial town integrating headquarters research and development, intelligent manufacturing, leisure and sightseeing, brand display, green environmental protection, interactive design and other functions, and focus on scientific and technological innovation to build a textile and clothing institute with the Hong Kong Polytechnic University, It has certain attraction to industry enterprises.

During the forum, the guests visited Jiangxi Xingguo Exhibition Group, Guangzhou Yinchuang Clothing, Shaoguan Tanning Future and other exhibition groups and enterprises, and had in-depth exchanges with the booth leader.

(Source: China Textile Enterprise Association)