Haier Apparel Networking World's First Industry Demonstration Base Settled In Wuxi

On September 11th, the Haier Wuxi garment networking ecological base was officially completed in the innovation park of the new sensor network of Wuxi new Wu District. The base was built by Haier's clothing networking banner, and the first thing to do was to extend the RFID Internet of things technology to the whole industry chain of intelligent traceability, intelligent manufacturing and so on.

According to the media, the launch of the base marks the start of operation of the first industrial application demonstration base of Haier clothing networking. At the scene of Haier Wuxi garment networking ecological base, garment enterprises and users can experience the smart scene solution of factory, store and family.

It is understood that the solution of smart stores is mainly through the application of AI, RFID and other Internet of things technology, to achieve precise management of stores. The smart store has a smart scene solution that includes 7 parts: membership identification, shop flow tracking analysis, AI smart hanger transformation, smart fitting room transformation, interactive induction cloud storage rack, self service cash register system, intelligent access control system and so on.

Under such a smart solution, the number of customers taking clothes and trying on clothes will be recorded, so as to achieve precise management of stores and precise grasp of user needs.

Not only that, smart stores can also provide users with intelligent washing experience such as washing, air washing, leather care, etc., to enhance user stickiness and repeat purchase rate. Up to now, Haier intelligent store solutions have been landing in more than 900 clothing brand stores.

The media is informed that after the launch of the base, Haier clothing networking's incubator small and micro Haier cloud clothing association will focus on the user life cycle solutions for users to wash, protect, store, ride, buy and collect clothes, and develop more ecological scenes and products, so that users can experience tailored clothing, clothing recommendation, clothing smart storage and other exclusive services, and accelerate the landing of smart factories, smart stores and smart home, helping the garment enterprises to achieve transformation and upgrading.