Tianfu Tea Set Up Wechat Service Team To Set Up Private Area Traffic Pool.

What kind of stories and doorways are hidden in this changing electricity supplier field? The following is the media and horseshoe Association member enterprise Tianfu tea tea business director Zheng Wengui made some discussions.

It is understood that Xiamen Tianyu is Tianfu tea directly under the electronic commerce department, founded in 2008, currently employs 75 people; product line covers the whole category of tea: 6 kinds of tea, tea, tea sets. Tianfu tea is the largest tea enterprise in the world. The main board listed company in Hongkong is the tea department store from Taiwan to the mainland in 1993.

　　 The following is the content extraction:

The content is for the enterprise to submit the initial review of information automatic integration, to ensure the original intention of the respondents, without deletion or error, please understand. The elaboration of this article is the author's standpoint.

　　 Question 1: what is a recent news event in your company?

Zheng Wengui: establish and improve the service system of "warm heart purchase", and strive to create a shopping experience from the marketing attraction, product perception, page shopping guide, customer service inquiry, parcel collection, after-sale maintenance and so on. In view of this, the Tianfu tea in the near future has upgraded online services, set up a WeChat service team, and provide online services on a one to one basis. WeChat friends can enjoy many benefits such as courtesy, exclusive activities, exclusive customer service and so on.

　　 Question 2: what have you done for this matter?

Zheng Wengui: set up a WeChat service project team, divide the members of the group into layers, draw up a special activity plan, provide targeted services to members with different attributes, and upgrade their services.

　　 Question 3: what kind of impact will it bring to the company / industry?

Zheng Wengui: it will effectively activate historical members and set up a private domain traffic pool, and establish a more intimate and efficient information transmission channel with members, which is of great and positive significance for the maintenance and future operation of the company members.