Finding The Breakthrough Point And Achieving The Red Flag Of Performance Become The Top Priority Of Textile Enterprises.
In 2015, China's textile exports and export prices were declining.
Entering the 2016, the global economy is still in the doldrums, the demand for foreign markets is decreasing, and the domestic production costs are rising. The situation of the entire textile industry has not improved, but is becoming more and more serious.
According to the data released by the General Administration of customs, China's textile and apparel exports totaled 219 billion 546 million US dollars in 1~10 months, down 6.53% compared to the same period last year.
textile industry
Exit
Grim situation
According to the data released by the General Administration of customs, China's textile and apparel exports totaled 219 billion 546 million US dollars in 1~10 this year, down 6.53% from the same period last year.
"That is to say, if the export volume is flat all year round, the export volume in the remaining two months of this year will exceed US $64 billion 300 million.
Judging from the current situation, this possibility is very small. This year, the situation of textile and garment export decline has been basically determined.
An insider, who declined to be named, told reporters.
"The export volume of the company has been decreasing in recent years, until last year, it has rebounded slightly."
Li Zhanxi, director of Shandong Wei Qiao Jia Jia Textile Co., Ltd., in an interview with reporters, bluntly said, "now the overall demand for foreign demand is sluggish, and Chinese textile enterprises are facing increasing competition.
The original textile products of Chinese enterprises are mostly medium and low grade, but now our price has no advantage compared with that of Vietnam and other Southeast Asian countries, which forces us to reform and upgrade our products.
Yang Xiaolei, sales manager of Wuxi (FTY) Limited, also told reporters that in recent years, the price of raw materials such as FTY (filament chemical fiber) and DTY (tensile textured yarn) has been rising, and labor costs have also risen, which has compacted the company's profit margins.
Tentacle extension
Product upgrading
The main product of Otsu's original product is raschel blanket, and its export products are very popular in Saudi Arabia, Dubai, India, Pakistan and Singapore.
"We have developed flannelette blankets and coral blankets and other products this year, making innovations in technology, mainly to develop the European and American markets."
Yang Xiaolei said that the company will consolidate the traditional market in the future and operate the new market at the same time.
Li Zhanxi also said that the company is developing special fibers, milk reeling and cotton interlacing, bamboo cotton blended and other home textile products, and actively open up new markets.
"The original order in the US market can account for 80%~90% of the total. Now the company is expanding its market in South Asia, South America, Africa and other places, and its products are also pforming to middle and high grade. The export volume is expected to increase by about 10% over the past year."
Hashi Yoshika home textile has turned its eye from the international market to the growing and relatively stable domestic market of purchasing power.
According to Li Zhanxi, the company has expanded the production of infant knitted products, selected high-quality colored cotton and natural materials, and will continue to research and develop products in various aspects, such as baby scarves and bedding products.
Otsu
We are trying to integrate into the "one belt and one way" construction and expand the market along the line.
"The company has participated in a Russian Exhibition this year, and it is not very effective, and we need to find out the right way."
Yang Xiaolei did not lose heart, because the company's orders by the end of this year are already full.
"As of now, the company's export volume has exceeded 400 million yuan this year, and it is expected to achieve a sales target of 500 million yuan, compared with 5% increase last year."
Yang Xiaolei said.
Exports of textiles, yarns, fabrics and products were 87 billion 343 million US dollars, down 4.1% compared with the same period last year, and exports of garments and accessories were US $132 billion 203 million, down 8.1% compared to the same period last year.
Under the double squeeze of international demand and domestic production costs, the situation faced by China's textile industry is becoming more and more serious.
Research and develop new products, process innovation and develop new markets.
Textile export enterprises continue to pform and upgrade, and explore the way to go upstream in a severe situation.
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