In 1-6 Months Of This Year, Zhejiang'S Total Retail Sales Grew By 35.44% Over The Same Period Last Year.
A few days ago, the Zhejiang provincial chamber of Commerce issued the first half of 2016 in Zhejiang province.
Network retailing
Statistical data.
The report shows that in 1-6 months of this year, Zhejiang province achieved a total retail sales of 406 billion 584 million yuan, an increase of 35.44% over the same period last year, and the consumption of the residents in the province was 218 billion 257 million yuan, an increase of 28.68% over the same period last year. The online retail surplus reached 188 billion 327 million yuan.
Reporters from the first half of Zhejiang province city network retail and residential network consumption chart (chart 1) understand that in the first half of Zhejiang Province, the top three of the network retail accounted for the top three cities are Hangzhou, Ningbo and Wenzhou.
Unit: 100 million yuan

Table 1: basic situation of network retail and resident network consumption in various cities in the first half of the whole province
In addition, in the first half of this year, Zhejiang's cross-border network retail sales reached 2 billion 234 million 552 thousand and 200 US dollars, up 35.80% over the same period last year. Among them, 3 cities in Jinhua, Hangzhou and Ningbo ranked the top three in the province, accounting for 57.43%, 19.86% and 8.42% respectively, accounting for 85.71% of cross border retail sales in the province.
Unit: ten thousand dollars.

Table 2: the basic situation of cross border retail outlets in all cities in the first half of the province
For the export data sources, the Zhejiang provincial chamber of Commerce said that the data sources covered a number of international third party cross border network retail export platforms including AliExpress, Amazon, eBay and Wish, and a number of enterprises built their own cross-border network retail export platform.
However, in the chart, only provincial exports grew year by year, but the growth rate was not seen at the municipal level. The Zhejiang provincial chamber of Commerce said that since the number of cities in the same period last year was not included in the figures, it only announced a year-on-year increase in the provincial level.
In fact, in addition to provincial and municipal level data, the Zhejiang provincial chamber of commerce also made statistics on the retail data of the counties in the first half of the province.
According to its data, in the first half of the year, Yiwu, Xihu District, Jianggan District and other 3 network retail ranks the top three in the whole province, and Yuhang, Yongkang, Binjiang District, Xiaoshan, Gongshu District, Haining and other 7 places were also ranked the top ten; the relatively weak network counties (cities and districts) are mainly concentrated in Zhoushan City, Zhoushan market, and Zhoushan city.
Unit: ten thousand yuan


Table 3: basic retail situation of counties, cities and districts in the first half of the province
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In addition to the city and county growth rate, the reporter also learned from the Zhejiang Provincial Department of Commerce, from the industry data, in the first half of 2016,
Clothes & Accessories
Shoe bag
3 major industries, including home furnishing and 3C digital, account for the top three retail sales of the whole industry in Zhejiang Province, accounting for 33.27%, 18.35% and 9.97% respectively, which is equivalent to 61.59% of the total retail sales in the whole industry.
Unit: 100 million yuan

Table 4: the basic situation of retail sales in various industries in the first half of the province
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