Chanel'S Investment In 4 French Silk Workshops Has Become Fiercely Competitive.

European luxury group's scramble for upstream suppliers may become more intense after the frequent launch of Chanel Chanel. The French fashion house has not only hoarded many traditional craft shops in recent years, but also Buy Two leather suppliers are now eyeing one of the main competitors, Herm s International SCA (HRMS.PA), one of the main businesses of Hermes international, silk.

The top European luxury brands such as Chanel Chanel, Herm e s International SCA Hermes, LVMH and Prada SpA Prada (1913.HK) have accelerated the integration of upstream supply chains in recent years. Chanel Chanel announced at the weekend that it has controlled three silk workshops in France, namely, Moulinages de Riotord, Textiles Henri Lacroix, Hugo Tag Ennoblissement, while investing in another silk supplier, Denis & Denis.

Chanel Bruno Pavlovsky, President of Chanel fashion business, said group needs. Silk technology In order to ensure the future development of garment series, "we are gradually investing more upstream processes to ensure the production needs of the product line, and silk is a very important link and a pillar of our business". Silk is Chanel Chanel It is used for lining, printing fabrics, scarves and the most classic Tweed Fabric of the brand, and the brand 90% knitted fabric is produced in France.

The four companies are located in Lyon and employ about 130 employees. Bruno Pavlovsky revealed that the group will enhance synergy between the four companies, and invest in high-tech machines and recruit staff immediately. He points out that this is the best way to protect and upgrade technology. In recent years, advanced fabric suppliers in China, Japan, Korea and Brazil have risen rapidly, which poses a great challenge to the survival of traditional enterprises in France and Italy.

All management will be retained after the spanaction, and they will continue to cooperate with other customers such as LVMH Mo t Hennessy Louis VuittonSE (LVMH.PA), Herm s International SCA, Hermes, and Dior. Chanel Chanel just acquired the French senior sheepskin supplier Richard last week, which is the second French sheepskin factory bought by the brand after its Bodin-Joyeux in 2013. Within a year, it acquired the majority stake in Gensi Group, a shoe manufacturer in Italy, and invested in the Groupe Holesco, the parent company of Sophie Hallett, the French lace manufacturer.

Previously, the luxury group has hoarded embroidery workshops Lanel, Scotland knitting workshop Barrie, glove manufacturer Causse, embroidery workshop Maison Lesage and Atelier Montex, gold and silver workshop Goossens, shoe workshop Massaro, hat workshop workshop A. A., feather workshop, Paraffection button manufacturer, flower workshop, and pleat professional brand more than 10.