Basketball Association: The Domestic Players Of The CBA League Must Wear Lining Brand Basketball Shoes.

It is understood that the China Basketball Association has issued a notice to all CBA clubs, and the CBA League will be cancelled from the 16-17 season.

All the CBA league's domestic athletes must wear the League sponsors.

Brand

Take part.

In 2012, the Li Ning Co set a record price of nearly 2 billion in 5 years, becoming a sponsor of the CBA League. From the 12-13 season, Lining became the exclusive supplier of CBA League jerseys, sports shoes and related equipment.

Lining sponsored CBA's first two seasons Basketball Association has continued the previous policy, not only the game ball sponsor Nike has 13 shoes places, the competition goods also may pay the "buy shoes expense" for the player who signs the contract, besides this, also opens 8 label labels to the club, this kind of player must pay 300 thousand to the basketball association to buy the shoe expense.

In 2014, the sponsorship contract of Nike and CBA expired, plus the two seasons did not compete for the players to pay for the "shoes to buy", so the Basketball Association changed the CBA's shoes policy, closed the competition for the "shoe door", the 14-15 season's CBA tournament in addition to foreign aid can wear label shoes, the Basketball Association opened 8 labels only to the club; in the 15-16 season, the number of label shoes was reduced again, only 4, and the national team players must be eligible to apply.

CBA players have long objected to the requirements of the Basketball Association's rules for wearing shoes. When Li Xuelin played in Beijing, she was fined nearly 1 million 500 thousand by the basketball association because of the shoe problem. In the 14-15 season, Sui ran had bombed the Basketball Association's shoe wearing rules on micro-blog because of her foot injury, and thought that the shoes were the main reason for her injury. Last but not least, Han Dejun also bombed the Basketball Association's shoes regulations on micro-blog last season.

Although these players opposed the Basketball Association's shoes regulations, they finally chose to play in Lining's shoes.