Chanel Bought The French Sheepskin Factory First.

Large European

The group is increasingly keen to compete for scarce raw materials suppliers to ensure that they have enough excellent materials and technologies to produce.

High profit needed

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Recently, French luxury brand Chanel revealed that it had acquired a Richard specializing in the production of high-end sheepskin. However, the specific purchase amount was not disclosed.

The Richard tanning factory specializes in the manufacture of Lacaune and Entrefino sheepskin. The latter is also known as "plong e". This soft leather is specially used to produce some Chanel quilted leather products.

The factory has been a major supplier of Chanel, especially for the exquisite leather goods business of the brand.

Bruno Pavlovsky, President of Chanel fashion division, said that the acquisition is a crucial part of the brand leather manufacturing industry chain. It has consolidated Chanel's solid foundation for leather manufacturing and is the most effective guarantee for Chanel's sustainable development in the field.

Located in the south of France, the Richard tanning factory in Millau, France, was run by a private family. Founded in 1852, it specializes in the manufacture of precious leather, and is skilled in polishing, printing, painting and cutting.

Chanel disclosed that the Richard tanning factory has been pformed from a leather glove and garment supplier to a supplier specializing in shoes and leather products.

Xavier Richard, the managing director of the plant, has nearly 30 years experience in the company. Currently, the company has 40 employees and 60% of its leather products for export.

In 2012, Chanel bought a glove manufacturer Causse, whose production workshop was also located in Millau, and the brand also owns another Bondin- tanning plant nearby, which has more than 150 years experience in the production of sheepskin.

At the same time, Chanel also plans to invest more to revive the Lacaune sector, especially the new method of plant leather synthesis.

Also in 2012, Chanel acquired the Scotland wool expert Barrie cashmere knitwear manufacturer, which is also a supplier of Chanel two color sweaters and other sweaters, and the two sides have been working together for 25 years.

Chanel and Hermes have always attached great importance to the supply chain of luxury raw materials, so as to maintain the uniqueness of the brand.

Hermes's latest acquisition took place at the end of November last year. The leather Department of the brand bought the Tanneries du Puy, a French cowhide supplier, and Chanel bought at least 15 famous French handcrafts since 1984.