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At the same time, 3 days later, the first three stocks were launched.

It will usher in its 10th anniversary anniversary.

Not long ago, Han Du Yi has frequent contact with Korean brand resources, from Korean underwear brand Good People to the recent Korean girl brand Chuu, and the "aircraft carrier joint fleet" in Zhao Ying's mouth of Han Du Yi has been integrated into a Chinese springboard for international brands under the integration of sub brand and underlying intelligent system.

Li Cheng, Korea's strategic cooperation department, recently completed his first contract with South Korea. The other side is PPB, Studios's clothing brand Chuu.

According to Li Cheng, the two sides are not only on behalf of operation level cooperation, but on behalf of operation as a starting point, together with Chuu in China's Internet market to achieve product planning, brand building, channel construction, and to provide supply chain support, IT system support, warehousing and logistics support.

Li Cheng said that at the beginning of the cooperation, the two sides had already established the strategic framework for deep cooperation, and the expected time of opening the shop will be in mid July.

Providing localized services to international brands is the main business of many service providers, but it is one-sided if we only equate the operation of the Korean family with the same generation.

"We are a babysitter with children, and we know very clearly every step and step in the growth of others' children or brands," Li Cheng said.

In an interview with its founder, /CEO Zhao Yingguang, as an Internet brand eco operator, Han Du Yi house is more like a coach than a separate operation. Instead, it revolves around two core logic: Fan management and business intelligence.

In the ecosystem of South Korea's clothing house, including the previously running sports walking shoes brand brand, the shop will conduct diversion with the main and subsidiary brands of the Korean clothing house.

"In the operation process, resource flow related strategies are essential," Li Cheng told reporters. But he also believes that because Chuu's popularity in China still has much room for improvement, it will focus on brand promotion and "brand is the biggest traffic entrance".

It is understood that, compared to the official website of Chuu, which will continue to plough the Korean market in the future, Tmall flagship store will give Chinese consumers more Korean original and fashionable products according to the consumption habits of Chinese consumers, while "Tmall will have 1 times more goods than the official website".

Compared with the consumers who are over 20 years old in Chuu in Korea, they will tend to be younger when they enter China.

On the product line, according to the official website, chuu includes clothing, beauty and other categories, Li said that Tmall stores will first introduce clothing parts.