Taiping Bird Children'S Clothing Performance In Nearly 15 Years Is Nearly 500 Million.

The fourth session "

"The award ceremony was held during the CHIC2016 spring exhibition, and MiniPeace picked up the trophy from the" brand forest ".

"China's top ten children's wear brands" campaign aims at strengthening the brand awareness and intellectual property protection awareness of Chinese children's clothing enterprises, and further expanding the social awareness and social influence of Chinese original children's wear brands.

It is reported that Taiping bird children's clothing MiniPeace is the children's clothing brand officially facing the national market in 2011. Not long ago, the children's clothing business department was formally established, officially divorced from the Pacific bird's men's clothing and developed independently.

MiniPeace's amazing achievement in just 5 years is even more prominent in the children's clothing industry.

As of December 31, 2015, the retail sales of MiniPeace children's clothing in 15 years reached 490 million, an increase of 104% over the same period last year. Net sales reached 40 million yuan, compared with 12 million 920 thousand yuan in the 14 years, an increase of 209.6% over the same period, and the number of stores nationwide reached 480.

MiniPeace2016Summer image blockbuster

MiniPeace products are divided into Boy series (boys) and Girl series (girls).

The Boy series (boy) is inspired by childish interest, while emphasizing healthy comfort and making efforts to create "innocent and handsome" children's image.

The Girl series (girl) is elegant and dreamy, with exquisite and comfortable lines tailored to create a cute and smart child image.

In March 16th, MiniPeace&PEACEBIRDMEN2016SummerDisney authorized cooperation series for the first time at the China International Clothing Fair (CHIC).

MiniPeace&PEACEBIRDMENWhaam experience Pavilion unveiled

MiniPeace through its keen fashion sense, tailored tailoring, rigorous selection of materials, exquisite workmanship, shows the full combination of clothing details, design and fabric, and presents a more comfortable and healthy fashion concept for children.

In terms of fabric selection, MiniPeace cotton products basically choose COTTONUSA, which is currently the world's leading supplier of cotton textile products.

It is understood that the Taiping bird will also consider the cooperation with DuPont and other scientific and technical suppliers to provide children with more lightweight, comfortable and healthy functional fabrics.

MiniPeaceX Mei cotton series exhibition

In addition, MiniPeace followed the bird's clothing design and style.

Appearance.

Shi Zhaoqi, general manager of children's wear department, said: "we are still very big in designing. Boys are playful, girls are dreamy, elegant and cute.

We hope to convey happiness through shops and products.

It is understood that the windows of Taiping bird's clothing can achieve 5-6 seasons a year.