The Main Points To Be Noted Before Joining The Store
The problem seems simple, but there are many ways to do it. You can make profits, feel uncertain or even lose money.
Let's take a look at the matters needing attention in selecting franchises.
Vigilance threshold low
Products with poor uniqueness and only a small amount of money can be operated. Because the threshold is too low, you can do it, others can do it, and soon these products will be in the market.
In this way, even those brands that first enter the market are hard to establish.
Therefore, even if you hand in such a kind of affiliate cost, it is hard to enjoy the benefits brought by its brand name.
When you talk about the consultation, the other side is very hot; if you say what conditions you need, he says no franchise fees, and there are not many other expenses. You say that you lack experience and worry, you can't do well. He said there is no question about keeping it safe. This project must be far away.
Be alert to high profits
The decoration, service and passenger flow of this model shop allow the inspecter to feel "model", but not to know the secret behind it: the store is big and the decoration is good, the company can do it by paying money; the service makes people feel professional, and recruits several models of handsome points, friendly words and smart shopping guides.
When you ask the profit situation, the computer buzz and spit out a pile of numbers, and finally tell you how much your annual profit can be achieved.
In fact, they are all deceptive, because they have compressed such expenses and exaggerated the business volume and profit ratio.
Watch out for new companies
There are also a group of companies whose original intention is not to cheat money, but to be optimistic about a project, but their capital is not enough, so they play karate. By recruiting franchisees, they first circle a portion of the money and then run the company through the money.
As a result, such companies are short of money, lack of experience and lack of money.
Management
Seeing that the money was burnt down, he hurriedly made up and ran away.
Look before you leap
Never be signed by other people at the scene.
atmosphere
Infection, or listen to its "limited quota, want to join the" agitation, fever, signed the contract on the spot.
Take the contract home, review it repeatedly, and mark out the unclear terms and possible problems.
Contrastive contract
It is more successful to carry out chain operation through Internet or other channels.
brand
Check their franchise contracts and compare them with the contract you have on hand to see what is wrong with your contract.
Consult professionals
Ask someone who has professional experience in clothing management and economic contract to help you check the contract, so that they can point out the possible problems and shortcomings of the contract.
Alert the new company's new projects
One of the most common types is the beginning of a false alliance to really cheat money, and then a group of franchise fees will evaporate, and then a company name will be repeated.
Its usual practice is to rent a writing room in the better section of the provincial and municipal level, to spend some money on the property, and to decorate it with a bit of money. Some of the area is used for product display, and some goods are put there for the purpose of "inspection" by the intention of the franchisee. Part of the area is in the office area, and a few people are hired to make calls to show their busyness.
If you call for advice, he will analyze how your company is and how the project will be with you. When you hang up the phone, tell you that there are too many fraudsters in the year. For prudence, you'd better visit the company in person.
Watch out for contract fraud
If you want to join, you have to sign a franchise agreement.
The terms of the franchise contract are illogical, inconsistent, and cannot be scrutinised by the company, indicating that he can not figure out how to carry out the franchise business. Then you will not die with him.
Other companies only emphasize the obligations of the franchisee in their contracts (pay the money, that money, and how they are punished), and talk about their obligations in a broad way. It is difficult to put them into practice, and then play with word games in the contract to deceive the franchisees.
on-the-spot investigation
If you want to join, you must check its direct store; to check its direct store, do not be accompanied by its company personnel, but to make secret visits in the case of the other person who does not know.
First look around the shop for a period of time, see its store image, passenger flow and so on, and then disguise shopping when the passenger flow is more, and observe the price, quality, design and other aspects of the goods.
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