The Store Is About To Usher In A New Battlefield.

Take the international fast fashion brand, it started 02 years ago, gradually changed the values of the Chinese people and accumulated word-of-mouth, and 0708 years of a big wave, gradually becoming a subversive industry.

The real explosion occurred in 11-13 years, rapidly sinking two or three lines of cities, opening up stores and occupying the market.

In recent years, SPAO, Forever21, TOPSHOP, A&F and Old Navy are making great efforts to enter the fast competitive fashion brand.

&Other Stories, Urban Outfitters, Victoria's Secrect Pink and Miss Selfridge of many fans around the world are also planning to enter the mainland market.

It is a huge loss economy. Vicious competition leads to the era of no profit for China's retail industry. The production workshop extrude the dominant industries, and the electricity providers are destroying the consumption and destroying the extra consumption brought by the street itself.

Is this the fault of the electricity supplier? It is not true that this is the general trend of global development. It is only that China's subversion is more violent and its competition is more ruthless.

But it is undeniable that the electricity supplier has a real impact on the real economy, which is felt by all.

The business think tank believes that since the government has a way to gradually bring deep subversive financial innovation and mobile Internet payment system into strict control and regulation, the electricity supplier is doomed to escape, and the change is in the present.

Prime Minister Keqiang recently mentioned the purchase of real estate when he talked about the rise of the real economy. In recent years, the rapid growth of purchasing agents has contrasted with the slight weakness of the real economy.

China's scale of 100 billion yuan a year can not be overlooked.

Therefore, the obvious change is that the purchasing agent policy is being stepped up. There are more and more malicious tax evasion and tax evasion by legal sanctions.

At the same time,

After letting go, the prime minister admitted that China would import $10 trillion in the next 5 years.

The business think tank predicts that import policy will be further liberalized in 2016 for the real rise of domestic demand.

Chen Qizong said in the middle of this year that the government had promised to lower import tariffs. Luxury business and cold war were very important to import tariffs.

And then, LV broke out of the store. People are used to going abroad and buying luxury goods on behalf of LV.

So change is urgent.

Take a look at today's Yonghui boutique supermarket Bravo TH.

Yan Yan value, strict logistics control under the price advantage, the outdoors of the food plaza, catering businesses do not drop prices, Wanda, Longhu and Zhengda love, has attacked a dozen old brand of not advancing stores.

Starbucks was once attacked by COSTA and a dozen cafes. But the change is in the moment. The theme store model, which is designed for comprehensive change and more sentiments and experience, is gradually being recognized again.

You can't learn famous products, not just imitation and low price.

It is the core competitiveness to see its mobile internet marketing, design and display merchandise selection, joining mode and pattern courage.

In less than two years, 1100 stores have been opened, and revenue is expected to break 5 billion this year.

Star Restaurant and retail store are rising in the commercial real estate sector. Han Han is delighted to meet your restaurant and bookstore, Edison Chan's tide brand JUICE, the more than 40 star venture capital store is rising strongly in mainland China, becoming an important shopping mall tool.

More than just stars, many retail executives and managers choose to start a business in this wave of entrepreneurship. Even young people who have just graduated from the community can invest in cafes.

Commercial real estate entrepreneurship is quietly changing the rules of competition and game.