China'S Textile And Garment Industry Is Experiencing A "Collapse Tide" Sweeping.

Since the first half of 2015, the mainland

In Jiangsu and Zhejiang provinces, more than 10 well-known large enterprises have been closed down.

China Textile

Is the industry going through a collapse?

11, seventeenth

The international garment Festival officially opened. As one of the most important clothing exhibitions in China, the industry giants gathered at home and abroad. Although the market at home and abroad is generally low, most entrepreneurs believe that "

In the throes of pain, we are developing towards innovation and high-end. "Our competitors are none other than ourselves."

A series of "black news" published in the website of a certain industry in 2015, among which the bankrupt and discontinued large enterprises name has made the practitioners panic.

Textile printing and dyeing industry: the 5000 largest textile giant in East China, Bao Li Jia, went bankrupt on July 26th, -7, 31, and the boss went on foot; hundred textile export enterprises in Hangzhou Qiu Shan stopped production in June 3rd; Shaoxing printing and dyeing giant five printing and dyeing May 18th went bankrupt; Shaoxing super textile enterprise red flag holding November 29, 2014 bankruptcy.

Clothing enterprises: the first American New York Stock Exchange listed on the left bank of the clothing market went bankrupt in May 25th; Asia's largest denim factory LAN Yan group went bankrupt in May; Lining, XTEP core supplier Yaron clothing closures...

"Because of the problems of capital chain and inventory backlog, many textile and garment enterprises in Jiangsu and Zhejiang provinces have gone bankrupt this year.

In addition to the objective factors of market demand, there are also great problems in business strategy. "

Guo Qibo said frankly.

However, the "upstream" business still upholder the role of the mainstay.

As one of the largest manufacturers of wool fabrics in mainland China, Jiangsu Dan Mao textile Limited by Share Ltd has invested heavily in equipment, upgrading technology and developing new products in recent years, becoming one of the top garment manufacturers in Jiangsu and Zhejiang.

"At present, DIOR, CK and other international brands are our partners. In the high-end apparel supply market, after so many years of efforts and precipitation, the competitive advantages made in China are still there, or even unique."

Xu Gaoyang, manager of the fabric department of the enterprise, said.

According to its introduction, cooperation with international brands is no longer limited to simple processing. "Now we are providing the whole set of options from raw materials to final clothing design. We are no longer just manufacturers, but we are providing a matching solution for our customers."

As a partner of Adidas, Reebok, Armani and other international giants, Tang Xinhong, chairman of Suzhou Tianyuan garments, admitted that the industry environment is facing unprecedented challenges and pressures.

He said that the major international brand is greatly reducing its cooperation projects in China, paying unprecedented attention to procurement costs, and purchasing a large number of offices in India, Indonesia, Philippines and Vietnam.

"You are the best supplier, but it's not irreplaceable," said the partner.

How can Chinese enterprises survive adversity?

Tang Xinhong said that Tianyuan is increasing production efficiency and reducing labor costs through a large number of automated and intelligent production. "We have improved production efficiency and automation and intelligent production through production process, which has increased production efficiency from 58.3% in 2012 to 70% now, and has won opportunities in narrow profit margins."

Secondly, he believes that Chinese enterprises should pform their roles from suppliers to increase the training of design and innovation ability, thus becoming an indispensable brand.

"We have set up a sewing Research Institute this year, employing Japanese experts to participate in the improvement and process reengineering of the sewing process, and almost all the technical specifications of the garment parts approved by the sewing Research Institute have been confirmed by the brand. This has also created conditions for us to increase the value added processes such as pre assembly and cell production."

Tang Xinhong said, "OEM or ODM cooperation is not very important to me. It is important for suppliers to provide value-added services for brands."

Tang Xinhong believes that the future of China's manufacturing industry lies in its scientific attitude and artisan spirit. "Mature brands need more professional support, which is the real competitiveness."

"The survival of the fittest, the remnant of the king."

For the prediction of the future of China's textile and garment industry, Guo Qibo used two idioms to make a good interpretation.