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    In The First Half Of The Year, The Net Profit Fell 80.73% In The Second Half Of The Year.

    2015/8/26 9:23:00 23

    La ShaBrandUnderwearElectricity SupplierMicro BusinessJingdongTmall

      

    La Sha

    The semi annual report released recently showed that business income fell 49.03% in the 1-6 months of 2015 compared with the same period last year, and net profit fell by 80.73% compared with the same period last year.

    The side said it would strengthen in the second half of the year.

    brand

    Construction and development of cross category products to ensure revenue growth.

    In recent years, profits have been declining.

    In 2012, 2013 and 2014, net profit decreased by 15.22%, 26.43% and 21.7% respectively over the same period last year.

    In the first half of this year, it dropped by 80.73% to 1 million 50 thousand and 100 yuan over the same period last year.

    The side said that the downward pressure on the economy during the reporting period, the real economy is generally operating difficulties.

    Underwear

    Disorderly competition in the market, weak consumption, low sales and many other factors have led to a decline in performance.

    In the face of declining performance, she has been trying a new profit platform, but it is difficult to reverse the situation.

    stay

    Online retailers

    In the field, ruse went to Tencent in 2010 to seek profits.

    Since then stationed in Tmall, Jingdong and other electronic business platform, and explore the micro business market.

    In terms of business scope, this year, we are planning to cross border acquisition of Zhejiang blue film company, which is producing 50 thousand tons of new high-performance packaging film materials.

    However, after calculation by the parties, it is considered that the market capacity is limited and the profit margin is low.

    In the second half of this year, we will cooperate with suppliers and customers to develop cross category products, increase product variety, increase added value, expand sales volume and ensure revenue growth in the second half of this year, he said.

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