Clothing Store: Don'T Be A Failure Guide.
No matter during shopping, shopping or research, I often find that many clothing guides do not know how to arrange their work when they have no customers to enter the shop. They spend a lot of time in sending text messages, reading magazines or chatting. Many times, customers still do not know when they pass through the shop or have entered the store, they still concentrate on their own business.
As a matter of fact, it is the irresponsible psychology and performance of shopping guide that gives customers the feeling of being aloof and despised, and at the same time losing customers.
Communication
Opportunities.
Also, in many cases, I find customers enter the store.
Shopping Guide
Not at all, but after seeing the one or two eyes and visiting the customers, waiting for the customers to pick their own products, the result is that the customers have the favorite styles, and the customers will buy them. The customers who do not like the style will leave directly.
This phenomenon is especially prevalent in some large stores and brand stores. Many shopping guides assume that customers do not like others' introduction, leaving customers with sufficient and relaxed personal space, otherwise they can easily drive customers away.
However, sales need interaction. The lack of interactive sales, customers lack the atmosphere and desire to buy. This kind of sales success rate is low for customers to sing one-man shows, so here is a guide to guide buyers: you must move with customers.
Gross
Henry Cotton's
One drawback of existence is that customers answer what they ask. Customers like to introduce to customers, and customers do not like to give up.
The reason for this problem is that: the shopping guide thinks that the process of choosing clothes by customers is relatively simple. If they do not like the clothes, you will not recommend them. The clothes they want do not need to be introduced by the guide, they will pay the bill.
Many shopping guides immediately say "Hello, welcome to XX store, please take a look" or "like which one you want to try" after customers enter the shop. Most of these shopping guides are all formal or mechanical, without feelings.
It is said that the purchase of these words is the result of blind training.
We need to know that when the shopping guide can be integrated with the customers, it is very close to success. If the shopping guide is stingy with his own language or stall customers, it will make the customers think they are dispensable or even offensive.
Sales guides with high sales volume are basically those who are cheerful and good at communicating.
When there are no customers in the shop and there is no work on hand, many shopping guides are basically idle. Even though some shopping guides are standing at the door of the shop, they are standing at the station. They do not know to take the initiative to solicit past customers but stand there waiting for them.
There are also some shopping guides who "see" people. They often judge which customers are their potential customers according to the most superficial phenomena of their customers' clothing and wear. They will not be able to reason with some customers who are poorly dressed, so they also lose a lot of quality customers.
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