International Fan To Accelerate Pformation Of Chinese Women'S Clothing To See Shenzhen

10 years ago, Shenzhen clothing went to London or Paris.

That is a luxury, but now it is a "simple".

Shenzhen clothing has experienced a leap from volume to quality, making the global industry look at three points.

The head of Shenzhen Garment Industry Association told reporters yesterday that the output value of Shenzhen garment industry last year was about 200000000000 yuan, accounting for 10% of the country's total value. It has become an important force to promote the pformation and upgrading of Shenzhen's industry and the development of fashion industry.

"Chinese women's clothing looks at Shenzhen" becomes word-of-mouth.

Shenzhen has introduced supportive policies in recent years to promote clothing and so on.

Upgrade.

The garment industry has realized the leap from the original "three to one complement" to the independent brand, from the single export processing to the two markets of export and domestic demand, from the clothing manufacturing industry to the clothing fashion and creative industries, and the development of cultural and creative products.

Shenzhen big wave clothing base has been upgraded to big wave fashion creative city, carrying 30% capacity of Shenzhen fashion and creative industry, with an annual output value of tens of billions of yuan, and more than 300 domestic and foreign top fashion brand headquarters settled. This has led Shenzhen to become the fashion Silicon Valley of high-end talent gathering and cooperation in the fashion industry of China and even the whole country.

Chinese women's clothing has become a symbol of Shenzhen.

Only in the first tier cities in China, there are about 10 stores and counters in Shenzhen fashion brands.

6 of every 10 brands of women's clothing sold in major shopping malls in the first tier cities of China are from Shenzhen designers.

Women's clothing brands such as "Ma Fei Er", "Ying Er", "Song Li Si" and "pink wardrobe" occupy a key position in China's fashion industry.

At present, Shenzhen is an important garment design, manufacturing and export base in China. It has more than 2000 garment enterprises, 300 thousand employees, 15 thousand fashion designers and more than 800 clothing brands.

Shenzhen clothing, especially women's clothing, is integrating into the international market.

Thanks to the open market environment, a large number of top fashion designers have been attracted and nurtured.

In the process of learning and communicating with Hongkong, Europe and the United States, many designers integrate the leading international fashion design concept with Shenzhen's unique innovative thinking, and combine the traditional Chinese elements to develop a unique way of original design.

A large number of designer fashion brands such as "Providence", "Euro bran", "Deng Hao" and "Xie Haiping" have sprung up. The famous designer Liang Zi and Luo Zheng have won the highest honor of China's clothing industry -- the Golden Summit Award.

Shenzhen clothing design often brightens the eyes of the industry.

During the informal meeting of APEC leaders in 2014, the leaders and their spouses wore Chinese style costumes to show their national and international fashion styles and become the focus of global fashion.

Luo Zheng and Zhao Huizhou, the core designers of these garments, all come from Shenzhen.