Successful Clothing Stores Need Favorable Stores.

The most important factor in the success of a clothing store is the choice of storefront, because a specific location determines how much the store can attract the potential customers from a limited distance or in the area, which determines the future sales revenue and reflects the value of the location as a source. This includes selection of store locations. Storefront Investigation.

To choose a store, we should first understand the concept of "business circle". Business circle refers to the coverage of the attraction of customers in certain commercial areas, which is the geographical scope of the customers who maintain certain sales volume. Due to the influence of consumption habits, market traditions, transportation and other factors, specific market areas often form a specific business circle.

In the selection of business circle, in order to adapt to the flow of population and facilitate the shopping of customers, under the guidance of the principle of expanding sales, the vast majority of endpoints choose the location of shops in the downtown areas, the urban arteries and transportation hub of the stream of people, the vicinity of the urban residential areas, and the shopping areas in the suburbs, such as traffic arteries, villages and residential areas.

This is mainly in the most prosperous area of the city center. The main street throughout the city is crowded with many famous department stores and professional shops. For clothing industry, it must be in crowded places, which is the best choice.

This is the commercial street and the stream of people in big cities. During holidays and commuting hours, the flow of people is like tide. The location of the store is chosen to facilitate people to go shopping. As a clothing store, people who buy clothes are bought in their leisure time and will not buy them at work. Therefore, generally speaking, these places are not suitable for clothing stores.

Commercial streets in urban residential areas customer It is mainly near residents who set up shops at these locations to facilitate the immediate purchase of nearby residents. The commercial center in the fringe area is usually located near the important railway station, and is small in scale. For small Clothes & Accessories Shops, which are also suitable for urban residential areas, are conducive to meeting the needs of consumers. For general clothing, buyers buy for convenience.

With the increasingly crowded urban streets, parking difficulties and serious environmental pollution, along with the development of the private cars, the residents in some cities move to the suburbs to form a suburban residential area. In order to meet the shopping needs of the suburban residents, many shops are located near the suburbs, forming a suburban shopping center. People who can live in the suburbs are generally the upper middle class of society. If it is a general dress, business may not be good.

However, because many residents have private cars, most people want to buy clothing items and go to the downtown business district. Therefore, the central business district of the city is the best choice.