The National Textile Industry Standard Review Meeting Was Successfully Held In Jiujiang, Jiangxi.

Yesterday, the national textile industry standard examination conference was held in Jiujiang, Jiangxi. The conference examined the industry standard "spinning terminology nonwoven machinery terminology" compiled by Jiujiang local enterprises, and attended the meeting of higher education institutions, textile research institutes, equipment manufacturing units and user experts.

"Spinning and weaving nonwoven production technology is a new industry. The terms of its production process and equipment are not very standard at present." Qi Guohong, Secretary General of the national nonwoven machinery sub Technology Committee, said that the non-standard terms in the industry restrict the exchange and international trade in the industry.

For this reason, from 2013 onwards, National Technical Committee on Nonwovens machinery Actively preparing for the formulation of the industrial standard for spinning nomenclature of non-woven machinery terminology. In October of the same year, the local enterprises in Jiujiang town would be appointed to draft the draft standard. In June last year, after the extensive collection of opinions, the industry standard working group composed of 6 units such as BD and so on was determined to participate in the formulation of standards.

"Setting industry standards will be beneficial. International Trade And the same industry to promote the development of the whole spinning and weaving industry. Li Yonghong, director of Bi De Fu, said that the compilation of the standard will fill the gap in this field, not only enhance communication between the industry, but also promote the development of national trade.

Deputy director of Quality Supervision Bureau of Nanhai District Ding Jian Rong It indicated that in recent years, the Nanhai District has vigorously promoted the technology standard strategy, and supported enterprises from actively participating in the formulation of industry standards, national standards and even international standards from policy to capital level.

For example, the government awards 1 million yuan, 500 thousand yuan and 300 thousand yuan for each leading enterprise to set up an international standard, a national standard and a trade standard. At present, the South China Sea enterprises and institutions take part in the revision of over 600 industry standards or above.

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The author believes that to mobilize the enthusiasm of exhibitors, first of all, we should fully tap the highlights of the exhibition, and the bright spot must be "attractive", which can not only show the corporate image, but also help enterprises expand market sales. Therefore, attracting professional audiences has become a must for the organizers of the exhibition. The professional audience means that there are quality buyers. When the buyers come, exhibitors will have the opportunity to promote their products. Therefore, the organizers should focus on introducing the ways and means of organizing professional spectators to the enterprises and the expected results when promoting the exhibition, so as to effectively enhance the company's attention to the exhibition.

Secondly, the number and structure of exhibitors are also important factors for the attraction of the exhibition. An exhibition that can be recognized by most enterprises will form word-of-mouth in the industry, which is very important for the promotion of the attraction of the exhibition. For example, as a salesperson of an auto show, we will take part in the large scale enterprises, small businesses, brand enterprises, vehicle enterprises, accessories enterprises and decoration enterprises in the automobile exhibition. We should grasp some representative information about the enterprises and recommend the enterprises that have the intention to participate in the exhibition so that they can feel that this is a great event in the industry and enhance the enthusiasm of exhibitors.

Again, the achievements of all previous exhibitions are also one of the highlights of attracting enterprises to participate in the exhibition. The organizer of the exhibition can synthesize the development of all previous exhibitions, especially the trade spanaction and project signing, showing the "pragmatic" of the exhibition. In particular, we can enumerate some representative business achievements and project signing status, and increase their persuasiveness.

Finally, the organizers should pay attention to the dissemination of mass media. In the information age, the attention of the media to the exhibition is a matter of great concern to the enterprises. For an exhibition, if the industry media and social media have a higher degree of attention, this shows that the social influence of the exhibition is relatively large. The higher the specification and the more authoritative media are, the more likely it is to arouse the attention of the media.

In addition, the organizers should be clear that the most important concern of the participants is the effect that the exhibition can bring to the enterprises. Therefore, when the exhibitors are attracting enterprises to participate in the exhibition, they should fully tap the combination point of the exhibition and the enterprise. To do this, on the one hand, it is necessary for the exhibition salesmen to have a comprehensive understanding of the whole situation of the exhibition. On the other hand, it is necessary to understand the situation of the exhibitors, find the right enterprises, and know who they are, so that they can have the opportunity to resonate and integrate each other.

The exhibition is to provide services for enterprises, and enterprises can meet the needs of the exhibition, which is the most important factor for attracting enterprises. That is to say, attending exhibitions is useful for enterprises, or can help enterprises to trade on the spot, or can help enterprises display their image, or help enterprises to butt up projects, or can help enterprises to promote new products, or can tie in for enterprises, or can provide customers with contracts. With this combination point, the enterprise will think about it. Once this breakthrough is achieved, it will lay a solid foundation for successful marketing.