Inventory: In 2014, Most Netizens Liked 10 Men'S Shoes Brands.

In China, about more than 1 billion 300 million of the total population is male, accounting for 51%.

In 2012,

The total consumption volume is more than 90 billion, and the total market turnover is as high as 350 billion yuan. The sales figures in 2014 are doubling. These data prove that there are huge business opportunities in men's shoes market.

Scramble to seize the market.

Then, the men's shoes Market in 2014 is more popular than traditional brands or new brands.

Net exclusive inventory 2014 most popular Internet users like 10 men's shoes brand.

NO.1 playboy

From the beginning of the 1953, the "playboy" brand of the United States has gradually moved towards the "high-end brand", and has gradually moved towards the "people friendly" route. From celebrities, politicians to ordinary consumers, everyone has a "playboy" in mind. It has become one of the most popular brands in the world.

In 2010, the "playboy" series officially entered China and enjoyed the popularity of China's men's shoes market with fashionable styles, selected fabrics, exquisite workmanship, excellent service and reasonable price.

According to the data cube information, 5-12 months in 2014, playboys took the lead in Taobao and Tmall men's shoes industry. They ranked the first in the list of men's shoes for the 7 month in a row. The most popular netizens in 2014 were men's shoes.

NO.2 AOKANG

Speaking of AOKANG, I believe that 99% of Chinese know it.

As a brand of men's shoes, which has been released for nearly 30 years, AOKANG is known and popular at home and abroad. Its brand value is as high as 5 billion 2 million yuan, and its domestic market share ranks three among the top three industries in China.

At the beginning of 2014, AOKANG international invested 106 million 660 thousand yuan to set up a wholly owned subsidiary AOKANG international Agel Ecommerce Ltd, through the establishment of an independent e-commerce operation platform, integrating online and offline sales, and upgrading O2O.

In 2014, the electricity supplier's sales volume was directed at 1 billion yuan, and so the stock price went up step by step, the highest increase of 22%.

NO.3 Camel

CAMEL camel is a world-renowned and famous American brand. Its brand was founded in 1913. It has more than 18000 stores worldwide, with annual sales of over 3 billion dollars.

In 1995, CAMEL's journey to Chinese classics started. At present, camel men's shoes have 22 branches in mainland China, covering more than 1000 shopping malls and stores in one or two cities nationwide.

According to the data, in February 2014, the turnover of camels in Taobao and Tmall reached 60 million, and the number of pactions was about 200 thousand, ranking the first. But on the day of double eleven, the camel men's shoes sold 620 thousand pairs, maintaining four consecutive championships and continuing to dominate the "double 11".

NO.4 Red Dragonfly

Last week, in the Chinese shoes SkyDrive point "2014 most popular netizens like the top 10 women shoes brand", the Red Dragonfly women shoes ranked the first with the good strength and outstanding electricity supplier sales, while the Red Dragonfly Group's men's shoes brand was still not to be outdone, and entered the fourth most popular men's shoes in 2014.

Unlike other traditional brands, the Red Dragonfly electric business insists on independent research and design and production of products, completely different from offline products, making an independent freight forwarding.

At the same time, the introduction of Red Dragonfly into Tmall franchised store, the effective expansion of channels, has promoted the rapid growth of sales, and improved customer satisfaction with quality service.

NO.5 Yi Kang

In the women's shoes industry, it has good sales performance.

As a leading brand of men's shoes, the company has spared no effort to offer high-quality fashion products and intimate services.

In 2014 and May of 2014, the sales of the shoes were 29 million and 34 million 340 thousand yuan respectively, ranking fifth in the same category.

NO.6 Mu Lin Sen

Founded in 1998, the man's shoes brand, Fujian, is the first domestic brand to use the latest hi-tech fabrics and boldly lead the professional technology in the shoe making process. It also provides a healthy and comfortable natural walking experience for consumers.

After more than 10 years of development, whether it is from the brand influence and market share, Mu Lin Sen has always maintained the position of leading brand of casual men's shoes, and its brand value has reached 5 billion 680 million yuan.

According to data cube information, in November and December last year, he was ranked sixth and fourth in Taobao and Tmall men's shoes rankings respectively. This shows that netizens are fond of this Fujian brand.

NO.7 ECCO

ECCO ECCO, founded in Denmark in 1963, is one of the three largest leisure footwear brands in the world. Its basic design philosophy is to design and manufacture footwear for the most comfortable work, leisure and festive wear for customers, so that people can take walking as a real pleasure.

In recent years, ECCO has begun to actively explore the Chinese market, and Taobao and Tmall are selling high-end routes with higher unit prices.

According to the pricing situation of ECCO's official flagship store, the price of ECCO products is between 800 and 2000 yuan. From the number of pactions per commodity, a certain number of consumers can accept the price.

NO.8 bird of wealth

Founded in the 90s of last century, the rich and noble bird group company adheres to the business objective of "innovation for development, quality for survival, management and efficiency". It is a large group company that integrates leather shoes, leather goods and clothing as a whole.

According to the industry report, the rich bird is the third largest brand of Chinese business casual footwear manufacturer and the six largest brand shoe product manufacturer.

In 2011, the birds and birds went to the major electronic business platforms. The influence of many years of brand sedimentation was the advantage of rich birds, which enabled the birds to be more acceptable to consumers online.

NO.9 mill

In 2008, investment gradually established Shanghai Eyi technology, founded the Simier/ shoes brand, dedicated to online shopping channel launched the brand of men's shoes, and committed to making it a brand of high quality fashion shoes for consumers online shopping.

From the international famous designer team, the men's shoes have created the most avant-garde fashionable young products. With the ingenious design style, quality materials and meticulous workmanship, every product has a unique quality and is very popular among young people.

NO.10 bulls family

Bulls Shijia (Fujian) Shoes Development Co., Ltd. was founded in the early 1990s. With the unique innovative design thinking, high quality product quality, complete product structure and distinct brand image, with the strong brand strategy promotion and marketing decision, the bull's family has played an important role in the Chinese market.

In the July 2014 men's shoes brand Tmall sales ranking, the Bulls family broke into the top ten, ranking eighth, it is worth mentioning that the bull family is the top ten of the men's shoes brand, the only one compared to June sales growth, sales in July reached 10 million 550 thousand yuan.