Transformation Of Traditional Textile Industry In Ningbo To Fashion

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Xiaobian of the network introduces the textile and garment industry for a long time, and the traditional industries of Ningbo are pformed into fashion.

A few days ago, in 2014, the list of the top 500 Chinese private enterprises was announced, and the Ningbo YOUNGOR group came on the list, ranking the thirtieth place.

As the birthplace of modern garment industry in China, the textile and garment industry has always been the most distinctive traditional competitive industry in Ningbo.

According to statistics, there are more than 16000 garment enterprises in Ningbo, and 934 of the above scale enterprises whose main business income exceeds 20 million yuan. They produce 1 billion 300 million kinds of garments each year, accounting for 10% of the total clothing in China.

At present, Ningbo textile

The industry has two characteristics: first, the business mode is more beautiful.

Ningbo textile and garment enterprises focus on brand operation, that is, "create" brand in China, and "brand" in foreign countries.

At present, there are 20 famous Chinese brands and 25 well-known trademarks in China.

In addition, we should strengthen the creative design, inject beautiful fashion elements into the products, and promote the pformation of traditional manufacturing industry to the fashion industry.

The two is the higher quality of operation.

Ningbo textile and garment enterprises have achieved profitability in the whole industry, and the growth rate of profits and taxes is far higher than the growth rate of total industrial output value and sales value.

At the same time, the number of workers in Ningbo's textile and garment industry has dropped from 400 thousand in the "11th Five-Year" period to the current 234 thousand, and the total labour productivity has increased significantly.

Why can Ningbo's textile and garment industry last long?

The first is policy.

In recent years, the Ningbo municipal Party committee and the municipal government have promulgated a series of policies to convey the determination to vigorously develop the textile and garment industry.

Ningbo clearly put forward that the structure and optimization of textile and garment industry should be promoted and upgraded so as to accelerate the core competitiveness of Ningbo's garment industry.

The two is the strength of the market.

Ningbo adheres to the two markets in the world and at home, and promotes the sale of e-commerce and the sales of the offline stores at the same time, and broadens the textile and garment industry to the maximum extent.

At present, the whole industry has gradually stepped out of the impact of the international financial crisis.

The three is convention and exhibition.

Ningbo holds an international clothing festival and costumes Expo every year, and has held 18 consecutive sessions.

The eighteenth Ningbo international costume festival, which was closed in October 26th, attracted more than 10 thousand professional businessmen from more than 30 countries and regions and more than 100 important trade groups to negotiate and purchase. The number of visitors reached 60 thousand times.

Convention and exhibition will continue to promote the high level development of Ningbo's textile and garment industry.

Four, enterprises are struggling.

Entrepreneurs are confident and vigorous in the textile and garment industry.

As Li Rucheng, chairman of YOUNGOR group, said, textile and clothing will always be a vibrant sunrise industry.

Ningbo entrepreneurs are committed to the textile and garment industry. They are striving to make the old textile and garment industry flourish.