China'S Luxury Hot Pursuit Professional Appraiser Is Favored.

Domestic consumers

The chasing fever has also increased the chance of counterfeit luxury goods.

Luxury appraisal industry has become a new profession in the market and is in the ascendant.

"Chinese consumers' enthusiasm for luxury goods causes their prices to be almost the highest in the world.

Because of this high price, the number of fake luxury goods is increasing. "

Be engaged in

Zhou Li said that the main responsibility of luxury appraisers is to distinguish the true and false luxury goods. Because of learning a lot of professional knowledge and practicing for a long time, the appraiser will be more reliable than the general salesmen. Before they were engaged in the appraisal work in a specialized commercial organization, now with the growth of personal identification business, some people who have been engaged in luxury appraisal industry have pferred to "civilian identification".

Zhou Li said that she now through online stores and personal social networking platform to identify luxury goods in the form of charges, even if the collection of 100 yuan / time inspection of the high price, also in an endless stream. During the rush hour, she can only earn two thousand yuan a day.

In her view, the sudden increase of luxury appraisal business is directly related to the shortage of people in the appraisal industry in addition to the expansion of the luxury consumer market. "Luxury appraisers now only serve commercial establishments, and the number of pawnshops, secondhand consignments and auction houses is not large, while the number of appraisers serving individuals is less."

Zhou Li said, because there are no specialized training institutions in China, learning luxury appraisal needs to study in foreign countries or in Hong Kong and Macao, thus limiting the number of employees and forming business opportunities.

"In fact, there were a number of second-hand luxury stores such as Milan station in Hongkong very early. In recent years, there have been many second-hand luxury stores in Tianjin."

This phenomenon seems to be an important part of Zhou Li's formal identification of luxury goods in the industrial chain.

More and more, there will also be explosive growth in the civilian luxury appraisal industry.

"However, due to the lack of relevant qualification certification in China, the industry practitioners are also mixed up, and it takes a little time to form a large-scale and specialized industry."

Zhou Li said.