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What Is The Local Fast Fashion Competition? What Is The Theory Of Zero Inventory Being Defeated?
< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201408/16/20140816091722_sj.JPG "/" < < > >
What is "P" < strong > a > fast fashion competition < /a >? < /strong > < /p >.
< p > when the international fast fashion brands such as ZARA, HM, MANGO and so on attacked, the domestic women's clothing market also started a "fast fashion craze". Many local fast fashion brands are coming, like ME&CITY, one of the representatives of the United States. When these local fast fashion brands clamour to fight for honor, when they compete against the foreign brands in the local market when they are in the right place to compete with the foreign brands, have you considered the local brands? Are you faster than others or are they more fashionable than others? < /p >
< p > recently, the 2014 autumn and winter new brands of ZARA, H&M and MANGO have appeared in public. But can you dig out the new products of local fast fashion brands? It is understood that from the design, clothing to sell on the counter, the international brand takes only 120 days. In the fast fashion family, GAP is 90 days, H&M is 21 days, ZARA's showcase is changed every 20 days, and many brands in China usually use 6 to 9 months. The author interviewed some domestic fast fashion brands, but only limited to a small number of new products on the official website, while others refused to reveal the inside story on the grounds that "new products have not yet been listed". < /p >
< p > is it necessary to protect new products from being listed, or is new products not being put into practice in design? We are speechless. Then, when will the new brands of our local brands sweep our eyeballs and shake our hearts? We hope that the local fast fashion brands can come more violent... "/p".
< p > < strong > fast fashion brand discount and tide zero stock theory is defeated. < /strong > < /p >
< p > summer is drawing to a close. Many a > clothing brand < /a > begins to carry out big promotion. Reporters visited the market and found that this year's sales promotion of fast fashion brands represented by ZARA and MANGO is particularly strong. Discount to 3-5 discount is very common, and the duration is longer than in previous years. At the same time, many online fashion promotions on the Internet Mall are also low-key, and some of the autumn and winter products at the bottom of the box are being taken out. < /p >
< p > fast fashion brands are renowned for their strict supply chain management and "zero inventory" and become the learning objects of local fashion brands. Now, many fast fashion brands, such a low discount and long time "dumping" action, can not help the industry worry. Has fast fashion started to store too much? /p
< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201408/16/20140816091731_sj.JPG "/" < > > "
< p > strong > fast fashion brand upsurge is fading away? < /strong > /p >
< p > "as low as 70 percent off, full 299 yuan can enjoy free delivery." Miss Zhang, an office worker, saw the news on WeChat the other day and rushed into the ZARA store of impression city in Xixi. In a short while, she swept 3 clothes. < /p >
< p > "this is the discount of the Zhongqing festival in the shopping mall!" the sales promotion that had been thought to be the biggest has already passed. I never expected that it would be worthwhile to buy such a worthwhile garment now. Miss Zhang said excitedly. < /p >
< p > with the end of summer, clothing stores have basically finished the promotion of summer products and launched many new autumn products. However, the sales promotion of fast fashion brands represented by ZARA and GAP is particularly strong, and the duration is longer than before. < /p >
Less than P, fast fashion brand has always been famous for its many styles, small quantities, quick updates and "zero inventory". It is the learning object of many local fashion brands. Nowadays, many a > fast fashion brands < /a > such a low discount and long time "throwing goods" action can not help wondering: has fast fashion started to store too much?
What is "P" < strong > a > fast fashion competition < /a >? < /strong > < /p >.
< p > when the international fast fashion brands such as ZARA, HM, MANGO and so on attacked, the domestic women's clothing market also started a "fast fashion craze". Many local fast fashion brands are coming, like ME&CITY, one of the representatives of the United States. When these local fast fashion brands clamour to fight for honor, when they compete against the foreign brands in the local market when they are in the right place to compete with the foreign brands, have you considered the local brands? Are you faster than others or are they more fashionable than others? < /p >
< p > recently, the 2014 autumn and winter new brands of ZARA, H&M and MANGO have appeared in public. But can you dig out the new products of local fast fashion brands? It is understood that from the design, clothing to sell on the counter, the international brand takes only 120 days. In the fast fashion family, GAP is 90 days, H&M is 21 days, ZARA's showcase is changed every 20 days, and many brands in China usually use 6 to 9 months. The author interviewed some domestic fast fashion brands, but only limited to a small number of new products on the official website, while others refused to reveal the inside story on the grounds that "new products have not yet been listed". < /p >
< p > is it necessary to protect new products from being listed, or is new products not being put into practice in design? We are speechless. Then, when will the new brands of our local brands sweep our eyeballs and shake our hearts? We hope that the local fast fashion brands can come more violent... "/p".
< p > < strong > fast fashion brand discount and tide zero stock theory is defeated. < /strong > < /p >
< p > summer is drawing to a close. Many a > clothing brand < /a > begins to carry out big promotion. Reporters visited the market and found that this year's sales promotion of fast fashion brands represented by ZARA and MANGO is particularly strong. Discount to 3-5 discount is very common, and the duration is longer than in previous years. At the same time, many online fashion promotions on the Internet Mall are also low-key, and some of the autumn and winter products at the bottom of the box are being taken out. < /p >
< p > fast fashion brands are renowned for their strict supply chain management and "zero inventory" and become the learning objects of local fashion brands. Now, many fast fashion brands, such a low discount and long time "dumping" action, can not help the industry worry. Has fast fashion started to store too much? /p
< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201408/16/20140816091731_sj.JPG "/" < > > "
< p > strong > fast fashion brand upsurge is fading away? < /strong > /p >
< p > "as low as 70 percent off, full 299 yuan can enjoy free delivery." Miss Zhang, an office worker, saw the news on WeChat the other day and rushed into the ZARA store of impression city in Xixi. In a short while, she swept 3 clothes. < /p >
< p > "this is the discount of the Zhongqing festival in the shopping mall!" the sales promotion that had been thought to be the biggest has already passed. I never expected that it would be worthwhile to buy such a worthwhile garment now. Miss Zhang said excitedly. < /p >
< p > with the end of summer, clothing stores have basically finished the promotion of summer products and launched many new autumn products. However, the sales promotion of fast fashion brands represented by ZARA and GAP is particularly strong, and the duration is longer than before. < /p >
Less than P, fast fashion brand has always been famous for its many styles, small quantities, quick updates and "zero inventory". It is the learning object of many local fashion brands. Nowadays, many a > fast fashion brands < /a > such a low discount and long time "throwing goods" action can not help wondering: has fast fashion started to store too much?
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2014/8/15 20:29:00
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