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    "Cattle" End Reflects The Decline Of Department Stores

    2014/7/15 9:22:00 26

    "Cattle"Department StoresReverse Card

    In the evening of P, Beijing is humid and sultry, and people come and go at the door of SOGO Department store.

    Zhang Ming leans on his motorcycle. If not a yellow cow who sells the card down and handed him a cigarette, no one would have thought that he had poured it too.

    "No money, now I'll decorate it during the day and come over at night."

    Zhang Ming told reporters.

    He didn't go to Hawking in front of him because he shouted for a day and didn't sell cards at all.

    "Unlike before, when the central authorities issued eight regulations, they could not receive the cards."

    At present, Zhang Ming's main business has been pferred.

    < /p >


    The same situation happened at the gate of the Gan Jia Kou building. In the past, the yellow card cattle of the gingkou building had been hidden in an obscure corner. The reporter asked, "is there a card? 6% off to 3% off." she answered with caution.

    She also told reporters, "now you can't get the card."

    However, the cattle that have been opened up by Audi near Fuxing gate have disappeared.

    < /p >


    < p > retail prepaid cards can usually be used as gift cards of company welfare or gift, which can be used in major stores, supermarkets or department stores.

    Since 2012, the Chinese government's anti-corruption measures have restricted the number of retail prepaid cards issued by government departments, public institutions and state-owned enterprises, which has led to a slowdown in the growth of retail prepaid card consumption.

    Qin Xiumin, Beijing Wanfang Xidan shopping malls limited, admitted that the eight provisions of the Central Committee, anti corruption and anti public spending have some influence on it.

    < /p >


    < p > flush data show that in 2013 the annual report disclosed "management fee business entertainment expenses" subjects of a total of 1691 companies, the total business entertainment fee of 10 billion 112 million yuan.

    The 2012 annual report disclosed a total of 1760 companies in the "management expenses business entertainment expenses" subjects, and the total business entertainment expenses amounted to 14 billion 32 million yuan, up 27.94% from 2012.

    Further, the sum of "management expenses business entertainment expenses" disclosed by the 1691 listed companies in 2012 was 11 billion 91 million yuan, down 8.83% from the same period last year.

    < /p >


    < p > the relevant personnel of China general merchandise Association said that after the introduction of the eight regulations, the high-end consumer goods dropped sharply and fewer cards were purchased, while the buyers were mainly enterprises and units.

    Shopping malls have declined significantly in the sales of shopping cards.

    < /p >


    < p > 2012 < a href= "http:// www.91se91.com/news/index_c.asp" > Cui Wei shares < /a > achieved operating income of 4 billion 948 million yuan, up 3.01% in 2011 compared with 2011, net profit 148 million yuan, an increase of 12.62% compared with 2011.

    The company's profit growth is 4 times that of the revenue growth. In 2013, the company realized its operating income of 468 million 500 thousand yuan, down 5% from 2012.

    The total profit was 182 million yuan, down 9.20% compared with the same period last year.

    Cui Wei shares explained in its annual report, "three public" consumption reduction, high-end consumption cooling, physical retail competition intensified, the operating situation continued to weaken.

    Throughout the year, the growth rate of retail sales of hundreds of major retail enterprises in China dropped by 1.9 percentage points to 8.9%, while the growth rate of retail sales in Beijing department stores fell 5.54 percentage points to 1.11%.

    < /p >


    < p > more unfavorable to department stores is the rise of < a href= "http:// www.91se91.com/news/index_c.asp" > electric business < /a >.

    In 2013, sales data of 3000 key retail enterprises monitored by the Ministry of Commerce showed that online shopping sales increased by 31.9%, and their growth rates were 21.6, 23.6 and 24.4 percentage points higher than that of department stores, supermarkets and professional stores respectively.

    < /p >


    < p > most of the < a href= "http:// www.91se91.com/news/index_c.asp" > department store < /a > growth rate decline is an indisputable fact.

    According to reports, Beijing Baisheng shopping center Renaissance stores at the end of last year's adjustment has quietly begun.

    Parkson's performance has declined for two consecutive years. It is reported that the shopping center in the Wangjing commercial center has been closed down in the near future, and will be converted into office or office buildings for sale. At the end of last year, Zhong Kun Plaza, located in the Great Bell Temple, began to pform the retail business into office buildings.

    < /p >


    Zhu Lingbo, Dean of the Asia Pacific Institute of Commerce and real estate, believes that department stores are being suppressed by the electricity suppliers and supermarkets. Although there is room for their survival, the pformation of P is also imminent.

    Many department stores are also learning the business model of shopping centers.

    Zhu Lingbo thinks that the department store industry in the three or four tier cities may still be the mainstream, and it is more obvious in the second tier cities.

    < /p >


    P, the scalp party at the door of department stores, has made some people look great as a gray industrial chain.

    According to media reports, they buy various shopping cards at a price of 10 percent off to 3% off, then sell them to larger cattle at a higher price, or they place themselves in the store selling points, checkpoints, swiping cards for their customers, earning the difference, and doing well in business, with a monthly salary of tens of thousands, and more media reports that the Yellow Cattle reclaim shopping cards earn at least 500 thousand a year.

    < /p >

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