China Clothing Brand Annual Award Becomes Brand Booster

< p > < strong > self inspection and growth platform < /strong > /p >

< p > in recent years, the industry of "a href=" http://www.91se91.com/news/index_c.asp "clothing > /a" is facing unprecedented pressure. There are international financial crisis and trade barrier climate. There are human costs rising and raw material prices fluctuating.

Facing the dilemma of internal and external troubles, China's garment industry is trying to improve its internal structure and adjust its industrial structure.

< /p >

< p > in the critical period of pition from "big clothing country" to "strong garment country", China has held nine consecutive annual awards of "Chinese clothing brand" to promote brand development. It constantly encourages the development of existing brands and the emergence of new excellent brands, and sets up a platform for exhibition, learning and communication for Chinese original clothing brands, so that China's original clothing brands can show their image to the society in a group posture, thereby establishing the value and status of Chinese brands and promoting the overall development of the garment industry.

< /p >

< p > next year, the "China clothing brand annual award" will usher in the 10 year anniversary.

In the past, the "award" has become the highest honor recognized and pursued by Chinese garment enterprises, and has set up a fair, open and fair self inspection platform for Chinese clothing brands.

Through this platform, we have witnessed the rise, growth and development of China's clothing brand, and realized the display, learning, communication and progress among the major brands, and made positive efforts to enhance the overall competitiveness of Chinese clothing "original brand" and to step out of China and to the world.

< /p >

In the past nine years, the "Grand Prix" review has covered 50 cities and won 26 million consumer terminal tickets. It has conducted 100 thousand telephone surveys. The online voting has reached 72 million times. A total of 1000 brands have participated in the "grand prize" activities. 84 brands have been nominated, 57 brands have won the honor, and 105 cups have finally won the P.

< /p >

"P >" the Chinese clothing brand annual award is held continuously, which promotes the local brand's work in various aspects such as style, innovation, quality, marketing and so on, promotes the overall development of the brand, and further expands the social popularity and social influence of the Chinese clothing brand.

At the same time, it can give play to the role of example and vanguard, thus promoting the overall development of Chinese clothing brand.

In November 15th, Feng Dehu, vice president of China Garment Association, told reporters that many brands were well established by the whole society through this platform, and successfully listed on the stage of capital operation.

< /p >

< p > according to him, in 2012, when the clothing industry is not very optimistic, the Organizing Committee of the grand prize pays attention to mining the brand that has a pioneering role in the market, interpreting their progressiveness, bringing new experience to the industry, and opening a window to the other side of the Chinese clothing brand under the unfavorable market situation.

< /p >

< p > < strong > create brand industry chain < /strong > < /p >

< p > because of the great influence and appeal of the annual award of China's clothing brand, in November 15th, ZOJE sewing machine Limited by Share Ltd and the China clothing association signed a comprehensive strategic cooperation agreement, exclusive sponsorship of the 10-15 a href= "http://www.91se91.com/news /index_z.asp" and "China clothing brand annual award".

< /a > < /p >.

< p > "the Chinese clothing brand annual award" is not only an honor hall for the original clothing brand, but also a platform for the sewing machinery industry to exchange with the clothing brand, and the clothing enterprise displays the dazzling aura stage.

At the signing ceremony, Xu Renshun, general manager of ZOJE sewing machine Limited by Share Ltd, pointed out that this is also an important reason for the two sides to cooperate again.

< span lang= "EN-US" style= "line-height: 150%; font-family:" Microsoft black, "sans-serif"; color: #555555; font-size: 10.5pt; "#555555"; "

< p > in fact, as early as 2004, when the "China clothing brand annual award" was born, ZOJE first joined hands with the China clothing association to open the first five years' journey of sponsoring the "grand prize", and also created the first river between China's upstream and downstream industries.

< /p >

< p > in the golden five years of hand in hand and joint efforts, ZOJE and the grand prize have witnessed the glory and hardship of China's original clothing brand, and also gained the progress and joy of Chinese sewing equipment brand.

< /p >

< p > nowadays, the "Grand Prix" has been the highest honor Hall of Chinese clothing brand after nine years, and the status of the industry is irreplaceable. ZOJE has been built for two years in Zhejiang and Jiangsu. It has developed into a modern regional joint-stock enterprise which has achieved automated production in the four processes of sewing machine casting, shell processing, painting and assembly, and has created the first achievement of the industry's total revenue for several consecutive years.

ZOJE has become an indispensable backbone of China's national brand of sewing equipment.

< /p >

< p > 2014, ZOJE sewing machine Limited by Share Ltd will soon usher in the twenty year of the company's establishment and the 10th anniversary day of its listing. At the same time, it will once again join hands with the annual award of the Chinese clothing brand, and together with the "grand prize" to write tenth years of brilliance.

< /p >

< p > "this hand in hand is no longer simply a sign that the two sides continue to work hand in hand. It is also a new historical stage of cooperation between upstream and downstream industries under the witness of the whole industry.

Xu Renshun told reporters.

< /p >

< p >, he said, ZOJE will take a more consistent and fuller depth of cooperation with the help of China's apparel industry's highest platform to achieve multi-party linkage and seamless docking of the upstream and downstream enterprises in the apparel industry chain, while continuing to promote the construction of "brand contribution rate" and "technology contribution rate", and promote the improvement of the quality service contribution rate, so as to comprehensively enhance the gold content of the "big prize" brand and its winning brand, so as to promote the fusion and symbiosis and collaborative development of the "independent brand" of all aspects of China's apparel industry and its industrial chain, and provide a continuous driving force for the arrival of the great development of the Chinese garment industry.

< /p >

< p > < strong > building "powerful nation dream" < /strong > /p >

< p > "ZOJE people always have a dream that the earth people are proud of wearing the Chinese original brand clothing made in China, and let the wisdom of the Chinese nation decorate the wonderful world."

Xu Renshun believes that "ZOJE is not only an enterprise, but also a business."

< /p >

< p > Xu Renshun told reporters that the hand in hand is ZOJE's hand in hand with the Chinese clothing brand annual award. It is also the Chinese garment industry and the Chinese sewing machinery industry again.

< /p >

< p > in his view, the platform of Chinese clothing < a href= "http://www.91se91.com/news/index_h.asp" > brand < /a > annual awards can fully display the charm of the brand, highlight the strength of the new life, give the national dress and sewing equipment more value, and the characteristics of Zhang Xianzhong's country name.

< /p >

< p > ZOJE will adhere to the concept of "serving China's big clothing", fully integrate the natural intimate relationship between the two industries of Chinese clothing and sewing machinery, and share the same breath and fate with the Chinese garment industry. It will take the initiative to rejuvenate China's equipment industry and intensify its research and development efforts. Through continuous technological innovation and product optimization, it will arm Chinese garment manufacturers and solve problems such as bottleneck processes, product quality and labor efficiency, so as to realize the dream of "made in China" to "China created" power.

< /p >

Less than ten years ago, ZOJE and the China Clothing Association came together for the industry dream of holding up the banner of "national independent brand". P

Ten years later, for the Chinese dream of "creating China" and "making China smart", ZOJE is once again holding hands with China's apparel industry.

< /p >

< p > this holding is a strategic choice made by ZOJE under the guidance of the overall goal of deepening the reform in the the third Plenary Session of the 18th CPC Central Committee. It is also a bold attempt to warm up and cooperate with each other on the upstream and downstream of the industrial chain.

< /p >

< p > we believe that the ZOJE sewing machine and the Chinese clothing brand annual award will once again join hands. This is not a simple restart, but a sublimation, a reinvention, a nirvana, and a new starting point. It will inject new vitality into the two industries of Chinese clothing and Chinese sewing machinery, bring about new changes, and present a new pattern of common development.

< /p >