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Children'S Clothing Still Has Great Room For Development In E-Commerce.

2013/11/5 11:52:00 33

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Children'S Clothing Brand Electricity Supplier

in the prosperous development of electronic commerce today, whether it is the first digital home appliance market, or the explosive development of < a href= "http://www.91se91.com/" target= "_blank" > clothing < /a > market, all trades and professions are spanforming the electricity providers to varying degrees. In the clothing market, children's clothing has attracted the attention of electronic business people because of its particularity. 
 data show that China's children's clothing market has a potential of 60 billion yuan, but there has never been a leading enterprise. At this stage, < a href= "http://www.91se91.com/" > children's wear > /a > the main customers of the market are concentrated on the young people after the 90s. They are accustomed to the mode of electricity consumption. Moreover, the growing children's clothing has changed frequently with the growth of the body, and the use cycle is short, which has caused a lot of market demand. Chinese children's clothing market has a large space, but children's wear brands are late and slow, and can not adapt to the fast pace of e-commerce in a short time. 
 to adapt to the market development, including a lot of children's clothing brands such as AKAKBB, water boy, Barbara and so on. This year, AKAKBB, a well-known Korean brand, has chosen to cooperate with fast dealer online to officially enter the Chinese electricity supplier market. AKAKBB uses multi-channel distribution of electricity to build its own distribution mall, and also realizes synchronous retail on Jingdong and Taobao, aiming at building a children's own brand suitable for China. 
Behind the steady development of P, traditional children's clothing brands, like other industries, will also encounter problems such as channel positioning, product conflict, supply chain adjustment, and lack of talents. In addition, children's clothing categories, high design and surface accessories requirements and other characteristics, but also for e-commerce products page display, category management and other higher requirements. The consumer market is not only to solve the problem of how to display brand characteristics and product characteristics, but also strive to stand out in the fierce market competition. How to break through has become the focus of attention of businesses. 
 for this, speed business online CEO Dai Hongmin put forward the brand electric power strategy of "quality first, enrich category, emotional marketing, brand operation". For parents, the a href= "http://www.91se91.com/" target= "_blank" > clothing > /a is the most important thing for the babies. The most important thing is the health, the green and the comfort of the fabrics, so improving the product quality is very important for the children's clothing manufacturers. At present, there are still many blanks in children's wear market, such as sweaters, dresses, trousers, dance costumes, cotton padded clothes, etc. In addition, merchants can attract consumers through emotional marketing and increase the viscosity of consumers, which is a major feature of children's wear market. Young mothers who do not have parenting experience prefer to exchange their child care experiences and learn infant experience through Internet, so as to compare the product quality, service attitude and distribution level of each website. Finally, the development of branding has become the future trend of children's clothing business, and is also the right strategy for long-term development of businesses. 
Not long ago, P, the big down brand of Boston, announced that it had the right to withdraw from the children's market so that consumers could get lost in the bullish market. In order to further understand the development trend of children's wear market, the reporter interviewed the director of the fast online project for AKAKBB to provide e-commerce services. He told reporters, "as far as children's clothing is concerned, because the market is not yet mature, there is still no brand children's clothing that can be called the leading e-business. Therefore, children's clothing still has great room for development in e-commerce. After the stage of discount sales promotion, the short-sighted approach is increasingly exposing consumers and brands. Therefore, we need to think about how to return to the basic values and laws of Commerce, establish our own brand, maintain brand value, and make profits by brand added value instead of simple sales. For this brand, the concept of "a href=" http://www.91se91.com/news/index_s.asp "brand > /a" has been deeply rooted. 
 according to statistics, Babu beans, Barbara, Li Ying Fang and water babies are among the best in the sales charts. This further shows that brand consumption has been further recognized in the children's wear market. Children's clothing still has much room for development in e-commerce. In the future, we can wait and see whether the brand children's clothing with a href= "http://www.91se91.com/news/index_z.asp" > electricity supplier < /a > will be available.