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    The Prosperity And Development Of The Shen Guojun Family

    2013/7/22 8:58:00 7

    Shen Guojun FamilyYintai ResourcesDepartment Store Industry

    < p > 81| Shen Guojun family < /p >


    < p > 7 billion 549 million yuan / < a href= "http://www.91se91.com/news/index_c.asp" > Yintai resources < /a > /p >


    < p > age: 51 years old / place of origin: Zhejiang / Duty: Chairman / company headquarters of the board of directors: Beijing / industry: Retail / shareholding ratio: holding 33.05% equity / shareholder status of Yintai resources: actual controller < /p >


    < p > Shen Guojun, chairman of Yintai group, holds 33.05% of Hong Kong listed companies's Yintai business, and also owns a wholly owned subsidiary and holding subsidiary company of the Hong Kong listed companies, holding the Shanghai and Shenzhen listed company's A22.57% shares, the Jingtai Yintai 24.83% shares, the Yintai resources 24.39% shares, and the 100 largest group 1.29% shares.

    As of July 5th, the richest resource Lab of Financial Weekly reported that the wealth of Shen Guojun's family stock reached 7 billion 549 million yuan, ranking eighty-first in China's family wealth list.

    < /p >


    < p > since 2013, Ma Yun and Shi Yuzhu have left the position of CEO in their company and retired to the second line. They have been working as chairman or chairman of the board of directors.

    Recently, the financial weekly reporter learned from Yintai group related personnel, Shen Guojun, founder and chairman and CEO of Yintai group, announced that he was no longer president at the Group executives' meeting. He retained the position of chairman of the board and focused on group strategic planning thinking and decision making.

    < /p >


    < p > Shen Guojun is from an ordinary fishing village in Fenghua, Zhejiang.

    The parents lost their families early, and their families were not rich. There were two younger brothers and sisters to take care of them.

    But even with the embarrassment of life, Shen Guojun did not abandon his studies, paid tuition by selling crab money, and finished college.

    < /p >


    After P, Shen Guojun was assigned to the Zhoushan branch of CCB.

    Thanks to his excellent work, he became a deputy general manager of a subsidiary of CCB in 92 years and began to set foot in real estate.

    It is these experience in capital market and real estate market that laid a solid foundation for his subsequent "Yintai Empire".

    < /p >


    < p > 1997, Shen Guojun, who was holding the golden rice bowl of state-owned bank executives, resigned resolutely for the sake of "home" in his heart.

    Two offices, four employees, 35 year old Shen Guojun began to set up China Yintai investment company, opened his business journey.

    < /p >


    < p > Shen Guojun started in department stores. In 1998, he spent 400 million yuan in Hangzhou to establish Zhejiang Yintai Department Store Co., Ltd.

    At that time, the department store industry was facing the impact of supermarkets, electrical appliances city, < a href= "http://www.91se91.com/news/index_f.asp" > clothing < /a > stores, and the market sales were blocked.

    Although Yintai is a new army, they are the first department stores positioned by people. They seize the young consumer group and occupy the market.

    < /p >


    < p > Shen Guojun, who has a keen sense of capital, took advantage of Ningbo Hualian's ST to deal with it and signed a takeover agreement with Ningbo's state owned assets Bureau. She successfully held the ST Ningbo Hualian, which was renamed Yintai shares in 2002 and stepped out of the capital market's first step.

    In addition, in 2011, China Construction Bank stripped Hainan Yintai shareholding to XinDa Asset Management Co. Shen Guojun quickly established Beijing Guojun, indirectly acquired the stake of China Yintai from shareholders, and successfully completed the MBO (management buyout).

    < /p >


    < p > "capital operation to promote industrial development" is the most impressive impression of Yintai group's development path.

    The war on controlling shares between Wuhan and SASAC has made Yintai group become famous in capital market.

    One is through the two tier market to increase its holdings, and to increase its shareholding ratio. A joint shareholder strategy is adopted by other small shareholders, and the "tender offer" is thrown out.

    Although Wu Shang Lian shares enlarged their shareholding ratio after the acquisition of equity, Yintai group also gained 135 million yuan income.

    At the same time, even if the holdings of Yintai are decreasing, it will still be the joint venture company of Hubei and Wuhan to ensure its superiority in the department store industry.

    < /p >


    < p > with the continuous acquisition and reorganization of < a href= "http://www.91se91.com/pioneer/" > Shen Guojun < /a >, Yintai has broken into many fields such as department stores, real estate, securities, banks, hydropower stations, cable works and even food processing.

    Of course, the market is changing rapidly, and Shen Guojun's capital journey is not smooth sailing.

    In 2005, when the macroeconomic policy came out, he was forced to withdraw from the securities company. Tianyi securities all more than 20 business departments were assigned to Everbright Securities with state-owned assets.

    About 1000000000 of the investment has been wasted.

    After a painful decision, Shen Guojun resolutely and vigorously broke off some core businesses, focusing on three major parts of department stores, energy and real estate.

    In 2007, when the capital market entered the bull market, Shen Guojun went ahead with the trend and realized the listing of intime department store on the Hongkong stock exchange.

    < /p >


    < p > at present, Yintai group owns many domestic and foreign listed companies and hundreds of wholly-owned or holding companies, such as Yintai business, Yintai resources, Jingtai Yintai and Yintai land, and so on.

    In 2012, the company reported that the total sales volume of Yintai business was about 14 billion yuan.

    Although Shen Guojun has announced his resignation as president of Yintai group and relegated to the second line, his pursuit of new things is still undiminished.

    After leaving office, Shen Guojun will join hands with Ma Yun to join the "rookie network", and plan to build an open social logistics and storage facility across the country, and build an intelligent backbone network that can support 30 billion retail sales per day.

    < /p >

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