A Long Journey Of China'S Clothing Export Recovery And Recovery

China clothing The warm spring of exports seems to have really come. From January 2013 to March, Shishi Office of Quanzhou entry exit inspection and Quarantine Bureau of Fujian was inspected and released. Spin The 7756 batch of clothing was valued at $414 million 708 thousand, up 67.2% and 80.2% respectively over the same period. Among them, the 7636 batch of clothing was worth 409 million 66 thousand US dollars, up 70.6% and 82.8% respectively. Export garments mainly include knitted underwear, swimsuit, children's wear, beach pants and so on. The exporting countries and regions are mainly European Union, ASEAN, South America, Japan, the United States, Africa and so on, and the quality of products is better and the batch is unqualified.

　　 The import and export situation of private enterprises is very good.

Due to the various unfavorable factors at home and abroad, the export of textile and clothing is facing a severe situation. In the whole year of 2012, half of the month's exports declined, and the lowest growth rate in recent 10 years increased by only 2.8%. Compared with the overall situation of goods trade in the whole country, the export of textile and clothing is lagging behind, and the export growth rate is far lower than the growth level of the national trade in goods exports. In 2012, the export volume of China's foreign trade increased by 7.9%, an increase of 5.1% higher than that of textiles and garments.

Under the background of "internal and external troubles", many spinning and weaving enterprises began to seek transformation actively. While eliminating a large number of backward and low-grade production capacity, many enterprises have made breakthroughs in the fields of new materials, new technologies, new designs and brand reengineering.

According to the statistics of Xiamen customs, the import and export situation of Fujian's private enterprises was excellent in the first quarter of this year, with a trade volume of US $16 billion 260 million, an increase of 36.3% over the same period last year, of which US $3 billion 470 million imports, an increase of 32.5%, and exports of US $12 billion 790 million, an increase of 37.3%.

According to the customs statistics of Shijiazhuang, Hebei, with the gradual recovery of the textile and garment market at home and abroad, the garment industry in Hebei also showed signs of recovery. In the first quarter, Hebei exported garments and accessories 700 million US dollars, accounting for 10% of the total export value of the province, and its export value increased by 25.3% over the same period last year, which is 5.9 percentage points higher than the national garment export growth rate. Mr. Zhang, chairman of a clothing group in Hebei, which mainly produces export garments, said that the market is in good condition and that the number of enterprises is sufficient, so that the number of workers can not meet production needs.

　　 "Fast fashion" promotes import growth

Xiong Xiaokun, a researcher at the China investment consulting industry research center, believes that there are two reasons for the revival of China's clothing exports. On the one hand, the international macroeconomic trend is gradually warming, and the market demand has improved. On the other hand, at the end of last year, China's exports fell to the bottom and the base was small, which made a "pave the way" for the high growth of textile exports in February.

According to Mr. Zhang, garment export recovery is not only due to its own internal strength training and the pace of "going out", but also from the improvement of the external environment. With the US economic recovery and the impact of the European debt crisis weakened, the demand for traditional markets in Europe and the United States is gradually increasing. Take Hebei as an example, in the first quarter, Hebei garments exported to 123 countries and regions of the world, including Russia, the European Union and the United States, the three largest export markets, and the three accounted for 70% of the total exports of clothing in the same period. Russia is Hebei fur. Leatherwear The traditional export market of clothing, its economic growth spawned demand growth. In the first quarter, exports of clothing amounted to US $700 million, Russia accounted for 210 million US dollars, an increase of 1.1 times. At the same time, European market demand was partially released. In the first quarter, clothing exports to the EU totaled 160 million US dollars, an increase of 23%. In addition, some of the orders originally moved to Southeast Asia also returned to China due to local political and economic instability. The number of orders for textile and garment enterprises in Hebei increased substantially in comparison with the same period last year.

Of course, some domestic enterprises have expanded their exports by improving the quality of their products. In the context of the sharp decline in the overall export performance of the industry last year, Zhejiang's Fan Si Shi Clothes & Accessories However, the growth rate exceeded 70%, becoming the "growth king" of Wenzhou's clothing export enterprises. According to clothing Designer Zou Qingming told the China trade daily reporter that the pursuit of "fast fashion" is the main factor of the export growth of "fan Xi Shi". "Fan Xi Shi" has always set high standards for clothing products with "fast, ruthless and accurate". "Fast" means fast fashion clothes always follow the trend of the season, and the speed of new products coming to shops is fast. The frequency of display is even more than two times a week. "Ruthless" means fierce competition among brands. "Accuracy" means eye sight. Designers can predict the trend in the near future and design all kinds of fashionable clothes in a short time.

　　 Long road to recovery

The trend of global economic recovery is becoming clearer, and the industry is stabilizing and recovering. However, many external and internal constraints that affect the development of the industry still exist. The appreciation of the renminbi and the demand for domestic and foreign markets are still in the doldrums, and so on, especially the extensive development mode of the industry has not been fundamentally changed.

At present, the development of garment industry has entered the stage of transformation and upgrading. The cost of domestic production factors has risen, especially the labor cost has risen sharply, and the operating profit has dropped sharply. In addition, the demographic dividend has been decreasing, and the employment concept of young people has changed greatly. As a result, more and more enterprises began to implement the strategy of "going out". In 2012, there were 47 Chinese textile and garment enterprises investing in factories in Kampuchea, Vietnam, Bangladesh and Burma, an increase of 1.6 times compared with 2011. The pace of "going out" of Chinese textile and garment enterprises has also accelerated.

Chen Changsong, an independent commentator in the textile and garment industry, thinks that this is a good start for the textile industry this year. It also plays a role in boosting the industry. On the whole, the textile industry must really take a long time to recover. Affected by the internal and external environment, China's export growth slowed down significantly. The relevant data show that last year's export growth was the slowness in the past 10 years (except the 2009 decline), which was only 2.8%. In addition, textiles are closely related to the economy. It is also necessary to look at the trend of international macro-economy this year.

Zou Qingming told reporters that China's textile products are currently outdated, lack of innovation and other defects, coupled with the loss of competitiveness of products, export situation is quite grim. Under the attack of multiple cold currents, the domestic textile industry should explore new ways of survival, such as increasing the development of new products, branding and increasing the development of the domestic market.