Entering Wenzhou To Appreciate The Charm Of Wenzhou Men'S Clothing
< p > Armani, Zegna, Versace, Gucci, Martha, BOSS...
These a href= "http://sjfzxm.com/news/index_f.asp" > men's wear brands < /a > are widely known all over the world, but many people do not know that more than half of the top 10 Top Men's clothing brands in the world are produced in Wenzhou. Many famous men's clothing brands such as wolves, GXG and Hai Lan have also maintained long-term and stable brand cooperation with Wenzhou.
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Nowadays, Wenzhou men's wear has formed a strong industrial cluster effect, and a large number of high-end men's clothing manufacturers such as Xia Meng, Jordan, Bai Xian and Dong Meng have emerged. Their pursuit is the "world-class" position made by high-end men's clothing. P
In 2013, the twenty-first China International a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > clothing "less than" Expo (Wenzhou), the men's wear will participate in the exhibition, showing the strength and creativity of high-end men's clothing to the whole country.
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< p > "if you want to run a high-end men's wear brand, as long as you go to Wenzhou, you can purchase from suits, jackets, cotton padded clothes, shirts, pants, sweaters and so on."
Hu Chao, senior vice president of the French group, pointed to the right hand side of his office and said low. "In front of our business, there is a very good woolen sweater processing plant. Some of our sweaters are produced there."
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< p > < strong > > a href= "http://sjfzxm.com/news/index_h.asp > > high-end men's clothing < /a > Wenzhou people < /strong > /p >
< p > a lot of people say that in the past two years in Europe's major fashion capital and department stores in Japan and South Korea, the Wenzhou men's wear R & D team has been getting higher and higher. And in every season of Florence men's Wear Exhibition and all high-end menswear clothing exhibition, you can also meet the Wenzhou accent dress merchants.
In Wenzhou, many men's clothing enterprises have a recognition, that is, products in addition to the version and quality, but also pay more attention to design research and development.
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< p > in Wenzhou, Xia Meng, Yi Jie, Bai Xian, Dong Meng and so on a large number of high-end men's clothing manufacturing enterprises are very well known, and at the same time, they also have a high reputation in the men's clothing industry.
"Wenzhou men's clothing business owners have a common character, that is to do" quality culture ", over the past 10 years, we have been committed to the quality of the brand, to achieve the ultimate quality.
Ye Jianping, chairman of Zhejiang Bai Xian de Garments Co., Ltd., said that most of the high-end products in China and famous menswear brands in Italy, France and the United States were processed in Wenzhou.
"These cooperative brands only need to send representatives to select fabrics from 100 first, and the rest of the accessories, design, research and development are completed by 100 first."
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< p > not only is the leading enterprise, even if it is a newly established Wenzhou processing plant, it will also invest a lot of money and energy in designing, developing and publishing technology.
For example, Huang Le Jian, the general manager of the Ai Le clothing company, which was founded in 2009, has spent a lot of time running all kinds of high-end clothing exhibition in the world in the past second years.
Many new enterprises like Huang Jian said that ODM companies such as 100 first and East first are their examples, and building high-end men's clothing is also their goal.
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< p > < strong > manufacturing from Wenzhou to high-end customization < /strong > < /p >
< p > in Wenzhou, Xia Meng Yi Jie represents a stage, which is a stage for international famous brands to pay attention to Wenzhou, and also a stage for Wenzhou menswear manufacturing industry to enhance cooperation confidence with international famous brands.
Zhejiang Wenzhou Xia Meng Garments Co., Ltd. and Italy Zegna group formally signed a joint venture to form Sino Italian joint venture Xia Meng Yi Jie China Co., Ltd., which is considered to be the most typical cooperation between Wenzhou enterprises and international top brands, and is concerned by all circles.
Similarly, the international apparel giant has invested in the acquisition of shares of domestic apparel companies, which is unprecedented in the domestic apparel industry.
Later, it was considered to be a good "demonstration textbook" for the development of garment industry in the 30 years of China's reform and opening up.
When Chen Qixiang, Deputy Secretary General of the clothing trade association of Wenzhou, recalled the scene that happened 10 years ago, many details were like a vivid description: "Zegna's production in Wenzhou also indicates that the internationally recognized brand recognised the manufacturing achievements of Wenzhou men's clothing."
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Wenzhou, now P, has crossed the stage of cooperation with international brands and is heading for another stage of creating high-end men's clothing.
Xia Meng's senior menswear custom shop is located in five star hotels in Wenzhou, Yueqing and other places, while another well-known brand of wedding birds has made great achievements in the tailor making of senior men's clothing. The volume customization orders of some high-end men's clothing brands in Europe and the United States have been produced in Wenzhou's French and Austrian garment factories.
"In the past, the high-end men's clothing brands in Europe and the United States put the orders for mass production in our production, and the more customized clothing required for the production process was basically produced in Italy or France.
But now, these brands of volume customized orders are also beginning to be produced in Wenzhou.
Hu Chao believes that in the process of global industrial pfer, this means that Wenzhou's high-end men's clothing manufacturing is undertaking the functions of boutique manufacturing in Italy, France and other countries.
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< p > the advantage of Wenzhou high-end men's clothing in manufacturing, design and research and development has provided more convenience for Wenzhou men's menswear brand.
In recent years, a large number of new men's clothing brands founded by Wenzhou people, acting and operating have developed rapidly, bringing new strength to Wenzhou men's clothing.
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< p > < strong > CHIC shows the strength of Wenzhou men's wear > /strong > /p.
"P", "extraordinary 2012, sweet and sour, everyone knows. In the past two years, the impact of the international market downturn on China's clothing exports is relatively large. Therefore, in China, especially in Wenzhou, if you are still in the low-end clothing production, you may have the day after tomorrow, but surely there is no big postnatal day."
Feng Dehu, vice president of China Garment Association, when talking about the manufacture of high-end men's clothing, suggested that the fickle Wenzhou people should take a good look at Zhou Wanshun in the Wenzhou family and learn his indomitable spirit in a scientific way.
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< p > "during the new pition period, the Wenzhou clothing trade association held the banner of" high-end men's dress to see Wenzhou ", which is the direction of Wenzhou's clothing pformation in the future.
Feng Dehu very much agrees with the view of high-end men's clothing in Wenzhou. At the same time, he also believes that in recent years, he will lead Wenzhou men's clothing in high-end design, meticulous production and management, and continue to be fine and thorough. Finally, Wenzhou's high-quality clothing will be made.
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< p > "after twenty or thirty years of development of Wenzhou's clothing, the high-end men's clothing is complete in scale and excellent in quality. It has become the manufacturing base of the whole country and even the whole world.
Because of its agglomeration effect, Wenzhou's high-end men's clothing customization will also become one of the most potential industries.
Pan Pingping, deputy director of Wenzhou Business Bureau, said that on the basis of existing Wenzhou men's clothing enterprises still need to increase R & D investment in design, craft and fabric. Meanwhile, Wenzhou Business Bureau will also increase the support workers' efforts in developing trade and make certain support for the R & D of enterprises.
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In March of 2013, there will be a number of Wenzhou men's clothing manufacturers gathered together to take part in CHIC2013. Chen Qi Xiang said that many other enterprises were willing to take part in P.
"Every year, there are many professional spectators to visit CHIC, including franchisees, agents, industry experts and all kinds of senior people.
This exhibition CHIC is intended to bring the idea of advanced menswear in Wenzhou to all professional spectators.
In the past, many people thought that the advanced customization process was cumbersome and costly.
Many enterprises in Wenzhou men's clothing already have strong scientific and technological strength, which can greatly shorten the process of tailoring and do not cause high cost.
Wenzhou menswear enterprises have the strength to make advanced customization, and March 2013 is the best time for us to show our strength. "
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