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NBA Training Camp Is Included In Brand Resources Category
In May 28th, the China Basketball Association joint Anta Sports Products Limited announced the "CBA Anta Houston training camp" plan in Beijing.
This is another plan for Quanzhou sports brand to graft NBA resources, and it also brings the platform of NBA training camp into the category of brand promotion resources.
With the increasing influence of NBA in the domestic industry, domestic sports brands are seeking more and more NBA resources to promote brand promotion.
Among them, PEAK, Anta and other brands have taken a series of initiatives, such as forming strategic partnership with NBA officials, signing NBA players or teams, and participating in NBA caravans in China.
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