Most Of Hubei Daphne Franchisees Get Brand Renewal.

It is rumoured that Daphne, which owns many chain stores, is interested in developing direct stores.

Renew the contract, forcing franchisee to withdraw from the brand entity store operation.

Sun Quan, deputy general manager of Daphne International Holdings Ltd central China, said yesterday that there was no truth that the company would no longer have franchises after 2014.

He said the franchisees would not be cancelled without any reason, so long as they sell well, they will continue to sign contracts under the agreement of the two sides.

But if we fail to complete the task, the company will cancel the franchise.

Liu Yanmei from Guangshui is skeptical of this statement.

She said that in April 2009, she signed a 3 year contract with the company, and the two sides agreed orally. After 3 years, the franchisee in Guangshui is still her.

In April, the contract expired, and Daphne refused to renew her contract.

At that time, a number of franchisees across the country encountered this situation and went to the headquarters of the company in Shanghai.

After that,

Renew the contract with Liu Yanmei for one year, and terminate the contract after one year.

"I didn't agree to sign a year ago, but the company said that if it did not sign, it would not allow me to take part in the August order meeting."

In addition, Daphne has refused to supply her with a series of new products.

At the same time, the outlets launched the "99 yuan sale" preferential activities.

"My average cost price is 115 yuan, which is higher than his sale price, which is not forcing me to go."

Franchisees from Daye and Luotian said that last year, Daphne told them that they would not renew their contracts until they expired, unless they opened a new 60 square meter store.

Unfortunately, two shopkeepers invested hundreds of thousands of yuan this year to open second stores and sign three years' contracts.

But I did not expect that when I went to the company's order meeting in August, I was told that the contract would not be renewed after 2014.

It is understood that as of June 30th, Daphne had 4598 Direct stores and 1010 franchised stores, and 411 new outlets in the first half of this year, reducing 45 stores.

Among them, less than 20 franchised stores in Hubei are all located in county-level cities.

Yesterday, after consultations, most

The franchisee reached an agreement with Daphne.

For example, the contract is renewed for two years. Liu Yanmei has reached an agreement with Daphne. After the contract expires next year, the two sides will renew the contract.