30 Olympic Champions Wear Chinese Brand Clothing To The Olympic Podium.

Close, the Olympic gold medalist in the men's 200 meter butterfly, is wearing a prize in Hongxing Erke.

As of 3:47 Beijing time on August 3rd, 91 gold medals have been born in London Olympic Games.

Among them, 30 gold medalists are wearing Chinese brands.

On the podium, "made in China" is a great success in London.

Lining, Hongxing Erke and other Chinese brands have appeared in the Olympic Games, and a smoke marketing war has been raging in London.

"Made in China" Champion Award winning dress debut

Before the opening of the Olympic Games, Lining and Hongxing Erke announced their Olympic equipment.

It is understood that the London Olympic Games, a total of 128 categories of clothing, China has produced 23 kinds of media, the media sigh "Chinese national brand occupied London", it can be seen that China made in the proportion of the world's apparel and status.

Among them, the delegation of Iran walked into the opening hall with a simple and steady suit. It was ingenious and bright. The Hongxing Erke logo on the chest was particularly impressive.

The frequent appearance of domestic sports brands on the Olympic Games began to make the world feel the pformation from "manufacturing power" to "creating a great power" in China.

Providing professional competition clothing for the world's top events is not only a matter of advertising interests, but also shows that the "made in China" clothing is comfortable and innovative in design, and its fabric is also durable and integrated into the technology elements to meet the needs of various professional events.

Close, a South African athlete sponsored by Hongxing Erke, defeated the world famous Phelps, standing at the highest podium. Not only will Hongxing Ke appear in front of the world, but the style of the award dress is also appreciated.

Eye recognition "Heroes", sponsors need to use the Olympic formula.

Olympic Games are also a game of business opportunities for Chinese brands on the international platform.

The difference is that the athletes of the Olympic Games will win or die in a flash, while the business war is a marathon.

Although many domestic enterprises are facing difficulties in the development of the industry, Hongxing Erke and other Chinese sports apparel brands still go to London and have launched the "Olympic marketing" chariot, hoping to boost the army's heart with the Olympic marketing and expand the energy for the next step.

In addition to Lining's sponsorship of the Chinese team's brand performance in Olympic marketing, so far, Hongxing Erke can be said to be the biggest winner of the Olympic input and output ratio.

Hongxing Erke has sponsored three countries in South Africa, Iran and Uzbekistan. Before that, it did not propagate vigorously like other Jinjiang brothers. The cost of sponsorship and promotion should not be much.

Hongxing Erke combines the spirit of athletes' pursuit of excellence with the brand spirit of "TO BE No.1". With the outstanding performance of South Africa in the competitive swimming events, the Frog King broke the record and won the first prize.

For the sponsorship of South Africa, the leader of Hongxing Erke admitted that South Africa has strong strength in swimming and track and field events, and is planning to bid for the 2020 or 2024 Olympic Games. The successful hosting of the world cup has great advantages. It hopes to build friendly relations with this and win the hosting power of the Olympic Games with South Africa.

It's a great success. Hongxing Erke's "Olympic bet" seems to be a successful example of strategic marketing.

The Olympic Games are still going on. There are still many topics to be used in Chinese brands. It means that anyone can win in this battle by surprise. Let's wait and see.