From An Extended Perspective, From Local Market To Whole Market.

The whole is closely related to the individual and indivisible. Each individual can reflect the whole to a certain extent, and it is also a manifestation of the whole.

From the perspective of individuals, we use extended view to look at local market for us to understand and analyze the overall market.

Achieve the goal of knowing one's own knowledge and one's own.

As for clothing, what we analyze is

Moreover, the existence of the clothing market is inevitable.

Clothing is an essential part of our daily life. If we completely remove the beautiful effect, we still need to play the role of shame and cold. If there is no fashion designer, we will need a piece of rag to cover up the cold and make our life possible.

To live is not to eat, but to live, we must eat.

From thousands of years of history and reality, it is proved that the market of clothes is everywhere in the society where human civilization exists. There is competition in the ubiquitous market. Competition is always the law of the jungle and the survival of the fittest.

The food chain is applicable in many ways. If the operator takes root in the market to win the benefits, then how can he win the benefits?

The first thing to win is the choice of the market.

Facing different markets, any good.

There will be corresponding marketing strategies, which will not be able to last for a long time in the ever-changing market, but there are similarities in market selection.

There are several essential elements, at least one or two of them. If all is available, it is undoubtedly the best market choice.

One of the two biggest protagonists in the market is the operator, the consumer, so that the market can be formed, and the consumers have the presence of supervisors or objective factors such as mobility and uncertainty. Therefore, there is no general situation where consumers choose the place of residence for the operator.

Therefore, the first focus of market choice is to determine the consumption group, and only the talent has the ability to consume.

The action operators in the market are all targeted at consumers. After determining the consumption crowd, they choose the environment for the group so that the market can have the greatest impact here.

The place where consumers are most frequently seen and where they are concentrated is undoubtedly the best choice.

Often in the crowd living place, work concentrated will form a market.

The traffic is bound to facilitate people to work and go to work.

From the above, we can know that the best choice for a market is the defined consumer group, the concentrated and convenient traffic.

The eleven choice of the market is to choose a good market and then focus on the consumer again.

Planning different marketing strategies for different consumers is the focus at this time, and is another important point after choosing the market.

Consumer groups can be classified according to a variety of methods. Age, occupation and income can be divided into standards.

Age is divided into two categories: children, students, young people, middle-aged and elderly people. According to their careers, they can be divided into white collar workers and workers. According to their income, they can be divided into several categories: low, medium, high and luxury.

In view of the different positioning of consumers, such as the positioning of commodity prices, the different platforms and modes of advertising, the different characteristics of clothing styles, the different ways of service, and so on, the marketing strategies are different.

Take the student consumer as an example, the terminal in the purchase and furnishings will be aimed at the students' sportswear or youthful breath of leisure sports series, so that the clothing factory manufacturers will make a batch of school uniforms for the regional schools and expand the school teachers to make teachers' clothing and so on.

To a large extent, the level of service determines the level of turnover.

With the continuous improvement of consumption level, the increasingly fierce market competition and the increasing demands of consumers, almost all business terminals in modern society are moving towards service terminals.

For example, the after-sales service of some electronic products, the clothing industry is also improving the quality of service.

Nowadays, most of the clothing brand stores will have professional attendants and guide buyers, and the waiters will never be equal to the guide buyers.

To some extent, the shopping guide needs more mental work than the waiter. It requires a higher degree of awareness of the brand, a strong communication ability, and a good sales ability. These are the abilities that the waiter can not have.

At any sales terminal, the shopping guide has become the professional demand of the market.

In conclusion, the operators need to confirm the consumption crowd in the market, make a good choice of the market, work out a proper marketing strategy and do a full range of service.