361, Care For Chinese Children And Guide Them To Grow Healthily.

361 degree children's wear and Yang Yang media held a press conference in Beijing. Ms. Xu Bin, deputy director of CCTV children's channel, Mr. Chen Zhicheng, general manager of the 361 degree children's wear business center, attended the news conference.

Promise for children's clothing: "devote all the efforts to the future of 300 million children in China and pay attention to the multiple growth of children's happiness and growth".

The strategic cooperation is based on the common vision of both sides.

As a strategic partner of CCTV children's channel, 361 degree children's clothing will continue to improve its own product system while carrying out public welfare activities together with the children's channel. It will create a positive, optimistic and upward growing environment for 300 million children in China through the widely advocated concept of "love for the future once more" and create conditions for the healthy and happy growth of children.

The CCTV children's channel is China's children's first channel. Its fixed audience number reaches 360 million. It is the largest parent child co viewing platform in China, and the best channel for parents to communicate with their children. It is also an authoritative product display platform.

The CCTV children's channel "guiding growth and shaping the future" is compatible with the concept of "361 more children's love for one more future" and is highly consistent in the common concern for children's healthy growth.

361 degree children's clothing will try to cooperate with and support the children's channel to produce high-quality programs, carry out public welfare activities, attract children to participate in activities, and cultivate children's independent, independent and optimistic spirit from play, so that more children can realize the inner meaning of "mutual love and friendship" and guide their children to grow healthily.

Since February 2010, 361 degrees has entered the field of children's wear, insisting on the need to make children's clothing more comfortable and closer to modern children's growth.

"Brand spirit, to convey to the majority of parents and children 361 degrees children's clothing" future, vigor, hope, brilliant "brand characteristics.

Relying on the comprehensive strength of the mother brand, in the product R & D design, 361 degree children's clothing is integrated into the domestic excellent team, the basic starting point of the product design is the contrast style of "metropolitan color", closely following the international fashion trend, all the high-quality environmental protection fabrics are selected on the fabric selection, and based on the children's habits and habits, personality characteristics and physical characteristics of various stages of growth, the technology relies on technology to create comfortable, smart and safe exclusive sportswear for Chinese children.

Mr. Chen Zhicheng, general manager of the 361 degree children's wear business center, said: 361 degree children's wear will continue to increase investment in research funding and personnel, so that it can be used in the technical research and development of children's clothing to ensure that products meet the physical growth needs of Chinese children from the aspects of fabric and function.