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    Wang Tonghui, Editor In Chief Of China Fashion Daily: The Market Is A Point Of View.

    2012/3/29 21:51:00 7

    Wang Tonghui Red Dragonfly Bosideng

    March 26th, coincides with

    China International Fashion Fair opens

    The launch of the China fashion week also has some market flavors.

    Like the brand of the Red Dragonfly shoe, the men's wear series was launched for the first time; the Dun Nu dress shows the brand's new exploration in depth and width; the expensive brand has released the fashion trend of women's shoes in the new high-end department store, Xinguang Tiandi department store.


    Taking a look at the show all day, two men's wear conferences are more impressive and reflect the international trend.

    At the scene of the brand, the design director from Italy to the Chief Photographer showed up. This brand of Italy attaches great importance to the Chinese market.

    The introduction of 2012/2013 autumn and winter series, featuring grid and velvet fabrics, is a distinctive product of the double breasted, double breasted suit suit. The casual clothing is focused on matching, and the cloak coat reflects the exotic sentiment.

    On the basis of steady colors, the series is decorated with sapphire blue, dark green, brown red and orange.

    The Red Dragonfly men's wear was held in the 751 huge space, and the scene and the opening and curtain call from the stars made the brand's statement on the development of the whole series brand quite powerful.

    The brand series is operated by Daniel fal.

    The audience concerned about fashion week should be no stranger to the French designer. Seven wolves have worked with them for several consecutive years, pushing the high-end series named after the designer's name.

    The Red Dragonfly's men's wear series, short jacket with wide trousers, or double breasted body repair windbreaker with short legged trousers, both retro and contemporary, and violet, sapphire blue, pink and other color selection, showing that the brand series in the customer orientation to seize the market of young business groups.

    However, whether we can realize the gorgeous turn from a shoe brand to a clothing brand can not be conclusive by a show or a series of famous teachers. Ultimately, we must rely on the market to speak.


    2012 the "Ordifen Cup" China underwear design competition launched the new theme "green curve".

    I still remember that in the last competition of green theme, there are many elements of Chinese elements, and young designers' understanding of green is also superficial.

    However, Ordifen group's advocacy in green design, like the excavation of Chinese elements in previous years, hopes to attract enough attention from the design community.

    If Mr. Wang Wenzong, chairman of the group, said that green environmental protection is not only a fashion concept, it should start from the source design link.


      

    Bosideng

    The autumn and winter trend of Chinese winter clothing in 2012/2013 released the design to reflect on the natural law of interdependence between human and environment in the age of big industry.

    People and environment are a major theme in Boston's popular trend in recent years.

    The three series of this issue highlight the natural color in color selection, and the combination of thin feather, down and knitted fabric is the key point in the design of details and details.


    Two women's shows on the 26 day -

    Dun slave

    2012/2013 autumn and winter releases and GMXY 2012/2013 autumn and Winter Conference are various.

    The former issued the theme of "environment". According to its brand leader, its reality is for women's clothing brand market to compete with more and more foreign two or three line women's clothing brands for the market, so that Chinese brands occupy a place in high-end women's clothing market, so the fur dress and evening dress matching dress series become the highlight of this competition.

    GMXY released the theme to the Olympic Games host London, the show hat, cloak, grid features opening, while showing less than the ladies and two professional women's clothing is the real product line, but the 95 sets of clothing too much, maybe the brand should take this opportunity to show the customer, but the display effect is discounted.

    It is also interesting for field workers to prevent viewers from shooting with their mobile phones. Now that the international show has already entered the era of webcast, how to integrate Chinese brands with the mobile Internet era is a new topic.


      

    Ladies shoes

    The popular trend was released in shinguang world department store.

    It is no doubt a good thing that the audience can see the new products close to the scene. The issue that the shoes are released to the photographers is the problem of shooting, and how the shoes are more closely coordinated with the costumes is also considered by the shoe designers at the show ground.

    It seems that the trend of the feet is not a simple question.

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