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Diesel2012 Spring Summer Advertising Blockbuster

2012/3/3 11:04:00 44

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Diesel 2012 Spring Summer Cowboy

Diesel

The logo is full of holes, stains, manual rinsing, old Dirty.

Jeans

Customers are always being complained of quality - they mistake it for defective products.

30 years later, the Diesel brand became the sexiest symbol, and fans of the Diesel brand all over the world.

Diesel's style is young and creative, and inspiration comes from everyday life.

Diesel has not lowered its value from the beginning, and has never fawn on the majority. There has been a small and self satisfied communication between customers of Diesel and Diesel. Just like Renzo Rosso (Renzo Rosso) said, "Diesel never induces customers to buy anything, but delivers a sense of life. I believe in the intelligence of customers, and they believe me."

Diesel is an impressive clothing series with a distinctive "D" letter, mainly designed for men and women in jeans.

Diesel "Be Stupid" was awarded the highest prize of outdoor advertising in Cannes.

In the spring and summer of 2010, Diesel launched the "Be stupid" advertising campaign, which caused a sensation in the world. At the Cannes International Advertising Festival, which ended recently, the "Be Stupid" advertisement won the highest prize in the outdoor advertising awards (Outdoor Lion Grand Prix) (higher than the gold prize).

This series of multi media advertisements, jointly designed by Diesel creative team and Anomaly, an advertising creative company based in New York, cooperate with the photographer Kristin Vicari, Melodie McDaniel and Chris Buck to deduce a series of creative advertising images from the "Be Stupid" rebellion, and combine them with sharp slogans to explain the "simpleton" philosophy of life throughout, explaining the simplest and most primitive life perception that "fool" brings to people.

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

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Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The big theme is "portraits for succssful living" - the portrait of the successor.

Chinese supermodel Liu Wen hand in hand with Ashley Smith, Catherine McNeil, Alison Nix and other famous models to explain their design meaning.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster

{page_break}

Diesel blockbuster

2012 spring and summer

The blockbuster theme is "portraits for succssful living" - a portrait of a successful person.

China's supermodel Liu Wen works with Ashley Smith, Catherine McNeil, Alison Nix and other models to explain their design implications.

As a cowboy fashion brand in Italy, the blockbusters of Diesel each year have different themes and explain the meaning behind their design themes with creative pictures.

Diesel blockbuster 2012 spring and summer blockbuster