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    "Sprint" Women'S Clothing Sanlitun Village Intellectually Settled

    2011/12/26 11:55:00 6

    Women'S Clothing Settled Down Intellectually

    The warm and shining copper handles, irregular arrangement of English sentences, write the essence of "broadcast" brand temperament.

    Recently, the "sow" brand Beijing flagship store has a quiet style of its brand, settled in Village in Sanlitun.

    The "sow" brand Beijing flagship store is built by LINE, a famous interior design and design company in Japan, combining East and West.

    space

    The design concept interprets the brand characteristics of "broadcast" brand, "Oriental temperament and Western fashion".

    The "flagship" brand flagship store in Beijing will focus on the two series of "Dongfang" and "work piece" of the brand, highlighting the style characteristics of exquisite luxury and low-key and introverted style, so that customers can feel the space tension between art and Commerce after enjoying the unique fashion quality of "broadcast" brand.


    The unique fashion space of eastern and Western elements combined intellectually


    The "sow" brand Beijing flagship store quietly occupies a corner of Village in Sanlitun. It keeps the charm of "sowing" brand consistently in a steady and steady way.

    Look around the shop, the bright glass window.

    Set

    In the brick wall, the black solid wood door is distributed with a steady and implicit oriental charm; the huge French windows are also branded with distinct personality: the small and tiled English short sentences are permeated with the western personality and free and easy between the lines.

    The space collision between East and West elements is just like "sowing" brand positioning for itself: "perfect combination of Western popular elements and Oriental qualities", making space and clothing match each other, creating a unique fashion space experience for consumers.


    "Sprint" women's wear Beijing flagship store is well-known in Japan.

    Design

    Mr. Katsuda Takashio, the chief designer of the company's LINE, designed himself by himself, and made a perfect combination of art and commerce through reasonable space layout, coexistence of creativity and style. It fully explained the brand characteristics of "broadcast" brand, "fashion but not avant-garde, but artist temperament, but not an artist".

    In the walking shop, you can feel the sense of visual pleasure brought by the ingenuity of the design shop: the unique Dengying effect, as if you can see the romance of the starlike River as you look up; the uneven white brick wall makes the modern sense linger around; making the old floor, solid wood table and chair and display rack, and the old British knitted carpets, let the charm of the classics be reproduced.

    The modern and the classical have been fully integrated in the limited space.

    The black gate, the white brick, the bare solid wood, the red carpet, the simple and pure color, "broadcast" the card "persists in all good things" the idea has carried on the unique explanation.


    Leading the whole product pattern with "Dongfang" and "workplace"


    The "flagship" brand flagship store in Beijing is mainly based on the two series of "Dongfang" and "work piece" in its brand, and its elegant and intelligent style is highly unified with its interior decoration style.

    "Dongfang" is the core of the whole series of "sprint" brand. It will always interpret the brand spirit as the leader's posture, and clearly show the characteristics of the "broadcast" brand.

    Wang Tao, chief designer of the "sow" brand design, explains: "the Oriental chapter is steady and with a relaxed and comfortable feeling. It is a dress that women wear to themselves. It is a life attitude not to please men, companions, superiors, and so on, and it is the inner strength that" sprint "has always been praised.

    The "workplace" is based on the style of practice, occupation and self expression. The details of the design are added to the traditional professional wear, which provides the white collar women with the opportunity to show their inner style in the workplace.

    Wang Tao said: "we just want to deepen the unique fashion experience of consumers when shopping, and express the spiritual connotation of the" sensitive feelings of sprint "propaganda through the inter fine and artistic design of the store and the mutual contrast of the core products of the brand.


    "Sow" brand Beijing flagship store will be set up as a brand strategy template shop.


    The "sow" brand Beijing flagship store settled in Sanlitun Village, is because Sanlitun Village internationalization business positioning, culture and fashion coexist atmosphere, and "broadcast" brand temperament hit it off.

    As a fusion of eastern and Western elements of the design of women's clothing brand, "broadcast" brand hope, through the flagship store in Beijing, can better promote the concept of brand, so that more

    consumption

    People know "broadcast" cards and experience "broadcast" cards.


    The "sow" brand Beijing flagship store, with its overall sense of store design and product display, has created a unique fashion experience for urban women who emphasize their inner feelings.

    This sense of experience will also be accompanied by the introduction of the other boutiques of the Beijing flagship store as a template store to expand to a wider range of women.

    Wang Tao introduced: "as a designer LED market brand, the" sow "brand will take the flagship store in Beijing as a template store, and gradually set up a high-end store with such a sense of design in some special cities. This strategy can better deduce the unique fashion of" sowing "brand and attracting the people into winning fashion.

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